--- In [email protected], "george_deforest" <[EMAIL PROTECTED]> wrote: > > > bob_brigante wrote: > > > > I haven't quite figured this out -- are they saying > > you have to sell $50K a month of AV products? > > If so, only a few big city placements will do this well, I think. > > this could work, if MAPI products became popular ... but only if > there is a -very strong- and -constant- TV advertising campaign > that actually *inspires* the average consumer. (like Apple iPod ads, > for example.) > > > The winning point of the program is that every participating shop > > will be provided about $50,000 worth of Maharishi Ayurveda products > > (retail cost) every month and in addition about $10,000 will be spent > > per shop in national and state-wide publicity, >
> my guess is, this is by far not a big enough advertising budget > for the kind of sucess they are dreaming of. > ********** Yeah, you would need an advertising budget in the many millions to promote items which are a complete blank for 99.9% of the American public. I don't know why they even bother with these shops anyway, since TMers can just shop online from MAPI in Colorado, at a much lower cost. I suppose they see joint operations of TM centers and Ayurveda shops, but they're not selling any TM instruction, either...oh well, I love MMY's statement on not getting bothered by the current shakeout of the disorder ( http://groups.yahoo.com/group/FairfieldLife/message/150238 ): "We have to be careful not to get upset by little or big things. If we loose our basis, our dignity, the phase transition will take much longer. Don't give importance to things which may upset us, Maharishi said. This is a very precious time for the world. Everything depends on how our awareness is; just don't let it be shaken. Our awareness is the basis of all these transformations. More than ever before we are ourselves. We are at the basis of the power of Rudra. Time demands we remain completely ourselves. It is a very tender, delicate time for us we should not become angry, indifferent, or sad, we should just be like an ocean. The evolutionary power is waking up. We shake it, then leave it; then after some time shake it again. Each time a new level of purity, awakening is added ... It is the awakening of both values: Para and Apara, says Maharishi." In other words, all the important stuff is going on at the most subtle level -- doesn't really matter about MAPI shops and TM centers, so don't worry about them or anything else, but just have confidence in the Vedic revival that is being led by MMY and the Pundits.
