http://www.nytimes.com/2005/06/15/dining/15veg.html

"At Last, France Embraces the Vegetable"


By KIM SEVERSON 
Published: June 15, 2005
I LANDED in Paris in the spring, anticipating deep communion with 
pork fat, duck liver and Normandy butter. I needed a break from the 
dietary guidelines, to eat in a city where cruciferous vegetables are 
a charming afterthought and croissants aren't whole-wheat. The only 
pyramid I wanted to see was at the Louvre.

  
The joke was on moi. France is in the middle of its own obesity 
crisis, and with it has come a decidedly French solution. The 
government has paired up with fruit and vegetable growers, organizing 
civic events like public vegetable tastings. Posters promoting fruit 
juice hang in Métro stops. One social marketing campaign seemed 
particularly familiar: 5 à 10 par jour - that is, eat 5 to 10 
servings of fruits and vegetables a day.

And because France is France, chefs have taken to the vegetable bins 
with renewed vigor.

"France is in the grip of a fruit and vegetable kick," (more at link)





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