From: [email protected] [mailto:[email protected]] On Behalf Of shempmcgurk Sent: Sunday, June 07, 2009 12:15 PM To: [email protected] Subject: [FairfieldLife] Rick Archer: may I have some free professional advice?
Rick: if it is inappropriate to ask for and receive from you free professional advice, please excuse me for it. Regarding meta-tags, which I've just added to a website that I've created: is it true that the key words that one puts in as meta-tags must be identical to words that actually appear on the webpage in which the meta-tags have been placed? Someone once told me that if they aren't then search engines such as Google will reject them. The keywords meta tag itself is worthless, but the title and description tags are important. Your home page title tag should include your 2-3 most important KW phrases or variations of one phrase, usually first, with your company name last. Your description tag should be more readable - an enticement to click on your link rather than some other in the search engine results.
