[...]
> What happens when someone devoted to teaching tm tries to do it at a
> more resonable price, and isn't willing to lie about it? He is sued.
> (I know it'll be argued, here, that they are protecting the service
> marks, but they have established a precident and it will happen
> again.) Wait, watch and see.
>
OF COURSE it will. That's the whole point: That's how you protect such things: by showing a
pattern of going through the process of legal protection. If you don't, then you can't claim
that you're still the trademark holder when a larger organization comes along and starts
using it.
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