On Jan 2, 2007, at 5:17 AM, TurquoiseB wrote:
--- In [email protected], TurquoiseB <[EMAIL PROTECTED]> wrote:
--- In [email protected], bob_brigante <no_reply@> wrote:
(Visit page
http://excellenceinaction.globalgoodnews.com/06-aug/india3.html for
further information on the peace-creating power of groups of Vedic
Pandits.)
Wow. I spent the day editing product announcements.
Pundits as product. What a concept.
I'm a little surprised that no one else has commented
on this particular Web page. It seems to me that there
are several interesting things about it.
First, it seems clear that the future of the TM move-
ment is spelled out here. There has been a shift in
the marketing paragidm. They are no longer positioning
themselves as providers of a meditation product for
individual consumers; they are now positioning themselves
as providers of Indian boys who will chant and meditate
for you so that you don't have to. I find that interesting.
I also find the primary photo on the web page pretty
interesting. Maharishi's photo is at the top, but the
photo of the person who is really *providing* the new
product (pundits) is of Girish Varma. It seems to me
that this advertisement could actually be seen as the
first official acknowledgement that the reins of
power within the movement -- at least the *financial*
power -- are being shifted in his direction. This is,
after all, the first publication I've ever seen in
the TM movement that makes it crystal clear that when
you send in your check or make your wire transfer, the
money goes directly to Girish Varma.
Interesting.
It's the first time I looked at it. I don't recall seeing "Dr" in
front of his name before. I wonder what his doctorate is in?
Management would be my guess.
I'll bet you this will be Mahesh's replacement. Pictures of the
Brahmasthan of India already show his picture side-by-side M's and
TMO figureheads seem to shower him with empty praise. He's the new
feet to kiss.
