On Thu, Jan 7, 2010 at 8:38 AM, David Nalley <da...@gnsa.us> wrote: > -----BEGIN PGP SIGNED MESSAGE----- > Hash: SHA1 > > > On Thu, Jan 7, 2010 at 9:31 AM, Neville A. Cross wrote: > > > -----BEGIN PGP SIGNATURE----- > Version: GnuPG v1.4.10 (GNU/Linux) > Comment: Use GnuPG with Firefox : http://getfiregpg.org (Version: 0.7.10) > > iEYEARECAAYFAktF8eoACgkQkZOYj+cNI1fvuQCgh3MTO2xddJjD1hIM/gga4TPb > 5F4AnAj45jY1USdrp0ENz+kYz5QyFD+K > =xaF6 > -----END PGP SIGNATURE----- > > > > > On Thu, Jan 7, 2010 at 3:56 AM, Sean DALY <sdaly...@gmail.com> wrote: > > > > <snip> > > > >> > >> Nonprofits are generally challenged in arranging mass media > >> advertising; the usual approach is to find an ad agency which will > >> work pro bono, and broadcasters willing to donate air time / > >> publishers willing to donate print ad space. > >> > >> FWIW I talked about these issues here: > >> http://lists.sugarlabs.org/archive/marketing/2009-March/000681.html > >> > >> Sean > > > > I came across some ideas for promoting Amateur Radio events on an ARRL > > magazine. What the suggested is that the organization at large produce > some > > shorts videos about what they do, in the most generic way. They already > have > > some material.[0] They leave some spaces where you can add up your > specific > > information like dates of events and contact data of the nearest group. > Then > > you can go to a local TV station and ask as a non-profit if the have some > > time avaliable. Usually they fill they lack of pay advertisements > promoting > > their schedule (upcoming programs). They recommend that the material has > to > > be exactly timed ... if you say 20 seconds should be that and not roughly > 20 > > seconds. > > > > So the basic idea is to have ready material professional made, make room > for > > localization and then locally negotiated with TV stations. This needs > people > > skills to find a friend on the TV station to endorse this non-profit > > announce. It only will work if this more an announcement for a specific > > event that will justify the non-profit cause. If it looks like > advertisement > > they will be trying to charge for it. This looks like a joint venture for > > marketing producing and ambassadors distributing. > > > > Sound fun to recycle ideas and adapt them to work for us. > > > > [0] http://www.hello-radio.org/ > > > > -- > > Neville > > https://fedoraproject.org/wiki/User:Yn1v > > Linux User # 473217 > > > > > > > > We run into the problem that Fedora is not a non-profit - as a matter > of fact, it doesn't really exist. The situation in EMEA is a bit > different, with the existence of Fedora EMEA e.V. but still. > BTW, I think it'd be awesome to promote FEL in QST. > > That's why I suggested people skills to get some one inside to endorse. Some places may not work but in other places it may. I think I can pull it out in my country if I got the material.
To promote FEL in QST magazine ( official magazine for http://arrl.org ) it is just to sell the idea to the editorial board. Can be big like trying to squeeze a full page article. Can be small like trying to get a mention on a section. It think it can be easy to get attention from the section "eclectic technology" to mention this spin. Maybe sending a disk to this columnist, he happens to recommend linux stuff time to time. -- Neville https://fedoraproject.org/wiki/User:Yn1v Linux User # 473217
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