>>1) is it easy to update the MXML dynamically to generate 
>>textfields and movieclips that display loaded SWFs /PNGs?

Sure you can build MXML on the fly with a server app,  but you still
have to compile the MXML into a .swf... so unless you automate that
(which you can, but it's overkill for what you're doing) that's not a
good option for you.  However, you can use repeater elements in MXML to
generate dynamic numbers of textfields, .swfs, etc. with dynamic
properties.  

>>3) what are the benefits of doing this in Flex rather than Flash CS3?

If you can pick up Flex, laying out the UI can be much easier, and the
databinding in Flex is awesome (imagine, in flex, if the dataprovider
changes, it automatically adds or removes textfields or whatever to
relfex the data).  However, you've got a learning curve with Flex.  It
really depends on how ready you are to pick up Flex and learn it.   

Jason Merrill 
Bank of America 
Global Technology & Operations & Global Risk L&LD 
eTools & Multimedia 

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