Hi Alistair,

As a follow up to our design meeting, I was referring to 'consistency' as a 
design principle.  The idea of repeating design elements and the consistent use 
of type and graphics styles in a document.  I know you wanted feedback on the 
printed brochure, so some of the things I think you can do incorporate 
consistency is:

- use the DIA's branding standards?  They may have a style guide which would 
dictate the use of type and graphics styles, especially around the use of their 
logo.

- use the kiosk UI design aesthetics e.g. in Alison's (beautifully rendered) 
version of the UI designs used a very specific type face and graphic layout.  

In terms of the hierarchy of visual elements on double sided page 8.5 X 11 
page??   In a similar project for the ACM Multimedia conference at Science 
World [http://www.interactionart.org/doc/CyPOP_afterdark_Jan09.pdf]  we wrote a 
list of what we needed to communicate from the most to least important, then 
built the designs around that framework.


Best,
Vicki 




   
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