I think you have inadvertently hit upon something essential.

Content has some relative value. Someone has always had to put energy into creating content. More importantly for our current discussion, someone has always had to make a decision to invest in the REPRODUCTION of content. Printing (on paper) is historically an expensive process. Publishers could not afford to waste time, materials & equipment on content of questionable value. So submitted content was always subjected to some sort of review process to weed out the trivial content. Someone made a value judgement. Historically that person(s) had a vested interest in the subject of that content. Whether peer reviewed or evaluated by a subject matter expert - printed matter has always had some sort of editorial process.

That isn't to say we should necessarily trust the motives of that editorial process. Propaganda is by its very nature NOT objective. But there is a big difference between an article written for a local entertainment or business daily and an advertisement in that publication. For example: a theatrical publication pays for an advertisement (where they get to say what they will) - but a '''review''' by that same publication is the result of editorial control and is trusted as far more objective by the reader.

Another example - the Reader's Digest - a publication trusted by millions, has now become the advertising platform of choice for the pharmaceutical industry. Every issue has multipage ads for expensive new drugs. The layouts of these ads make them LOOK authoritative - as though the staff of RD advocated their use. So the weight of RD remains about the same, though actual content of value is less, and the subscriber pays for the increased bulk mail costs.

So - by a roundabout we come to the meat of the content issue.

The reason we tend to trust printed material in general is because it is perceived to have been through some editorial value judgement.

Most of the editing that is done in any publication process has noting to do with the value of the content - it is ERROR CORRECTION. Only a subject matter expert is qualified to do editing that is a VALUE JEDGEMENT.

For Wikipedia to combine the two functions in an "editor" is not productive. We need a *two tiered* editorial process at work to become more efficient. If there are not enough subject matter experts - more need to be recruited. /Otherwise the trust level of the publication will suffer./ Presumably the various portals are organized enough that they can serve as a funnel for value judgements - but the general editorial volunteers have to learn to refer the value judgements to the specialists in these portals and confine themselves to error correction. This also means that we can then attract more subject matter specialists as they do not have to deal with the error correction task and their decisions will have more prestiege. (It should be a BIG plus for a professor to be able to say that (s)he has been a subject matter expert editor on the xxx portal of Wikipedia for yyy years on their CV)

On 2/22/2012 5:08 AM, [email protected] wrote:
Well actually, we use newspaper sources very frequently, as well as
non-scholarly (and therefore non-peer-reviewed) books, so in fact, we
rely on*printing*  (or to put it more kindly, publishing) as a signal
for peer-review, not peer-review itself. In my opinion, this is a poor
signal.
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