If the trademark symbol is for your product, check with your corporate 
marketing folks or legal counsel.
If the trademark is for someone else's product, i.e., Microsoft, go to that 
companies website and search for something like "Trademark Usage"; i.e., 
s guidelines.
--- On Mon, 1/5/09, Deirdre Reagan <deirdre.reagan at> wrote:

From: Deirdre Reagan <>
Subject: trademark symbol in text
To: "Framer's List" <framers at>
Date: Monday, January 5, 2009, 9:44 AM

Hi Framers!

This is technically not an FM question, but perhaps you all can help?

What's the standard practice for using the trademark symbol in the
text?  Don't use it?  Use it just for the first instance of the
trademark name?  Use it ever time the trademark name is mentioned?

And is there a style guide ruling on this?  I usually use APA and / or
GPO Style Guide, but I haven't been able to find any ruling.

Thanks so much!

Happy New Year!

Deirdre Reagan

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