C2,

   I would think that all documentation (user documentation, marketing literature, advertisements, etc.) should use the same word order. For a new product, use parallel construction to existing products. For a company's first product, look at the conventions used by competitors.

    --Lynne

On 5/11/2022 11:47 AM, cuc tu wrote:
Hi All

Just a subtle point, we are discussing the proper way to present our product 
names/identifiers. For example, say we make audio analyzers with various model 
numbers and product trade names. Are there any incorrect ways to organize these 
terms:

The MX100 Audio Analyzer is...

The marketing lady thinks the correct way to present that is

The Audio Analyzer MX100 is...

I think this comes from when we have a trade name, such as AudioMax™.

The AudioMax MX1000 Audio Analyzer is...

I contend that Audio Analyzer MX100 is incorrect, but cannot articulate the 
technical reason why. Something like, MX100 modifies audio analyzer, right?

ThanksC2
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--
Lynne A. Price
Text Structure Consulting, Inc.
Specializing in structured FrameMaker consulting, application development, and 
training
[email protected]            http://www.txstruct.com
voice/fax: (510) 583-1505      cell phone: (510) 421-2284

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