James Surowiecki has an article in the New Yorker on the failure of newspapers:
  http://newyorker.com/talk/financial/2008/12/22/081222ta_talk_surowiecki

He makes a few good points from the economic development standpoint. Here's an example:

<snip>
In a famous 1960 article called “Marketing Myopia,” Theodore Levitt held up the railroads as a quintessential example of companies’ inability to adapt to changing circumstances. Levitt argued that a focus on products rather than on customers led the companies to misunderstand their core business. Had the bosses realized that they were in the transportation business, rather than the railroad business, they could have moved into trucking and air transport, rather than letting other companies dominate. By extension, many argue that if newspapers had understood they were in the information business, rather than the print business, they would have adapted more quickly and more successfully to the Net.

There’s some truth to this. Local papers could have been more aggressive in leveraging their brand names to dominate the market for online classifieds, instead of letting Craigslist usurp that market. And while the flood of online information has made the job of aggregation and filtering tremendously valuable, none of the important aggregation sites, to say nothing of Google News, are run by a paper. Even now, papers often display a “not invented here” mentality, treating their sites as walled gardens, devoid of links to other news outlets. From a print perspective, that’s understandable: why would you advertise good work that’s being done elsewhere? But it’s an approach that makes no sense on the Web.
</snip>

I'd read James' Wisdom of Crowds, but I hadn't realized how broad his writing was:
  http://en.wikipedia.org/wiki/James_Surowiecki

    -- Owen



============================================================
FRIAM Applied Complexity Group listserv
Meets Fridays 9a-11:30 at cafe at St. John's College
lectures, archives, unsubscribe, maps at http://www.friam.org

Reply via email to