Thanks Arthur,

Getting good music into the hands of the public is always a good idea.
Unfortunately when these essays speak of good music they are strictly
speaking of commercial entertainment.    That is as important as listening
to that 13 year old English girl sing O Holy Night or the Blind Tenor sing a
pop song.    When they are asked to compete in the real world with real
people who are not only talented but have all of the tools, the only thing
that gives mediocrity the advantage is that it is usually cheap to do.
This takes salaries and pay out of the hands of the people who "speak" music
and puts it in the hands of the people who like to imitate sampling and
string things together electronically but are functionally illiterate.    If
its bad in writing it is also bad in music since looking at a musical score
stops many mistakes before they are ever played, IF you know what you are
looking at and for.

It was the performance pieces formed by dancers, taking composers minimal
fees away from them and being funded by the NEA that brought the demons out
of the closet in the Reagan administration.    Sam Lipman literally couldn't
make a living in a profession that he had known since childhood and where he
had an uncommon expertise while politically savvy choreographers who
couldn't read or write music got grants as composers of "Performance Art."
So Lipman, Kramer and Epstien (Editor of the Phi Beta Kappa Magazine)  went
on the attack with the New Criterion.    That dark smell that you felt in
the Rothstein article came from the same place.   Rothstein was one of them
as well.     It is the smell of poverty and expertise being mixed and short
changed.    It makes them mean and with nothing to lose it makes them evil.
Imagine if Einstein had been ignored or any of those scientists who could
imagine the bomb had seen their own children go hungry and treated poorly by
people who were lazy and unwilling to work.    That analysis by Hutton of
the conservative morality here is accurate in my experience.    And I have a
great deal of sympathy with their feelings but I don't agree with their
solutions or judgments.   But if you make expert Intellectual Capital
valueless then those who are expert and who can imagine evil things will do
so.

It is often said that the artist's product is like the amateurs.    As a
result amateurs and illiterate audiences see no difference and make poor
judgments protecting themselves with stories about subjectivity.     But the
same graveyard seen through the eyes of someone driving by and someone who
just lost their mother who is buried there is not the same.    The
experience of the Artist is what you are buying in art.    Trying to
understand why they put that pile of bricks next to that wall, is the act of
participation in art.    The bricks are just the medium, it is the message
contained in the bricks, the choice of material, the environment around it
and even the weather, that is important.

These essays are talking about entertainment and commodoties.    That is
irrelevant to serious music and as wrong as the New Criterion bunch are in
their anger they are right in their pain.    We all feel it.   I once sat
with a wife who explained why her husband had taken the evil route.   She
put it simply.     "We can eat, life is easier, our children can go to
college and we have time to do things that are important to us."

I fear these people who are internet souls who are declaring their little
war have no idea who the troops are on the other side.    They should not
worry about the pop music people, they are barely artists at all except in
banal derivity.   Also business people have very short concentration and
memories.     It is the serious folks that will hate a lifetime and follow,
as Sam Lipman did, the people who stole his profession, all the way to hell.
Those are the heavey dudes and GWBush is just the latest product that they
have given us.

REH


----- Original Message -----
From: <[EMAIL PROTECTED]>
To: <[EMAIL PROTECTED]>
Sent: Wednesday, January 22, 2003 10:27 PM
Subject: Re: [Futurework] globalizing and privatizing R and D


> Ray,
>
> Here is another take on the issue.
>
> arthur
>
> -----Original Message-----
> From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]]
> Sent: Tuesday, January 21, 2003 1:34 PM
> To: [EMAIL PROTECTED]
> Subject: [NEC] 2.2: The Music Industry and the Big Flip
>
>
> NEC @ Shirky.com, a mailing list about Networks, Economics, and Culture
>
>            Published periodically / # 2.2 / January 21, 2003
>         Licensed under the Creative Commons Attribution License
>                Subscribe at http://shirky.com/nec.html
>
> In this issue:
>
>  - Introduction
>
>  - Essay: The Music Business and the Big Flip
>     (Also at http://www.shirky.com/writings/music_flip.html)
>
>  - WiFi and VoIP
>  - Worth Reading
>    - Open Spectrum
>  - Query: Research on Economic Loss from Protected Information
>
> * Introduction =======================================================
>
> This issue's essay is on distributed systems and collaborative
> filtering. In particular, it concerns what sort of system would have
> to exist to alter the ecosystem of music in the way earlier forms of
> internet publishing have altered the ecosystem of the written word.
>
> Between the last essay and now, the Supreme Court also decided the
> Eldred case, saying that Congress has unlimited power to extend
> copyright, thus making the limit of the "limited duration" unlimited.
>
> This is Mancur Olson territory, where the effort required by the many
> to police the predations of the few is so high that special interests
> carry the day. For the average Congressperson, the argument is simple:
> copyright is a palatable tax that transfers wealth from the many to
> the few, and the few are better donors than the many. When the primary
> advantage of repealing that tax is something as unpredictable as
> cultural innovation, its not hard to see where to vote.
>
> The Eldred decision costs us a shortcut. This will now be a protracted
> fight.
>
> -clay
>
> * Essay ==============================================================
>
> The Music Business and the Big Flip
>   (http://www.shirky.com/writings/music_flip.html)
>
> The first and last thirds of the music industry have been reconfigured
> by digital tools.  The functions in the middle have not.
>
> Thanks to software like ProTools and CakeWalk, the production of music
> is heavily digital.  Thanks to Napster and its heirs like Gnutella and
> Kazaa, the reproduction and distribution of music is also digital.  As
> usual,  this  digitization  has  taken  an enormous  amount  of  power
> formerly reserved for professionals and delivered it to amateurs.  But
> the middle part  -- deciding what new music should  be available -- is
> still analog and still professionally controlled.
>
> The  most  important departments  at  a  record  label are  Artists  &
> Repertoire,  and Marketing.   A&R's job  is  to find  new talent,  and
> Marketing's job  is to  publicize it.  These  are both  genuinely hard
> tasks,  and unlike  production or  distribution, there  is  no serious
> competition for those functions  outside the labels themselves.  Prior
> to its demise,  Napster began publicizing itself as a  way to find new
> music, but this was a fig leaf,  since users had to know the name of a
> song or artist  in advance.  Napster did little to  place new music in
> an existing  context, and the  current file-sharing networks  don't do
> much better.  In strong contrast to writing and photos, almost all the
> music  available on the  internet is  there because  it was  chosen by
> professionals.
>
> - Aggregate Judgments
>
> The  curious  thing about  this  state of  affairs  is  that in  other
> domains, we  now use amateur  input for finding and  publicizing.  The
> last  5  years have  seen  the  launch  of Google,  Blogdex,  Kuro5in,
> Slashdot, and many other  collaborative filtering sites that transform
> the   simple  judgments   of   a  few   participants  into   aggregate
> recommendations of remarkably high quality.
>
> This is  all part of the  Big Flip in publishing  generally, where the
> old notion of  "filter, then publish" is giving  way to "publish, then
> filter." There is no need  for Slashdot's or Kuro5hin's owners to sort
> the good posts from the bad  in advance, no need for Blogdex or Daypop
> to  pressure people not  to post  drivel, because  lightweight filters
> applied after the fact work  better at large scale than paying editors
> to enforce minimum quality in  advance.  A side-effect of the Big Flip
> is that  the division  between amateur and  professional turns  into a
> spectrum,  giving  us  a  world  where unpaid  writers  are  discussed
> side-by-side with New York Times columnists.
>
> The music industry is largely untouched by the Big Flip.  The industry
> harvests the aggregate  taste of music lovers and sells  it back to us
> as popularity, without offering anyone  the chance to be heard without
> their approval.   The industry's judgment, not  ours, still determines
> the  entire   domain  in   which  any  collaborative   filtering  will
> subsequently operate.   A working  "publish, then filter"  system that
> used our collective  judgment to sort new music  before it gets played
> on the radio or sold at the record store would be a revolution.
>
> - Core Assumptions
>
> Several  attempts at such  a thing  have been  launched, but  most are
> languishing, because they are constructed as extensions of the current
> way  of   producing  music,  not   alternatives  to  it.    A  working
> collaborative filter would have to make three assumptions.
>
> First, it would have to  support the users' interests.  Most new music
> is bad, and  the users know it.  Sites that  sell themselves as places
> for bands to find audiences  are analogous to paid placement on search
> engines --  more marketing vehicle than  real filter.  FarmFreshMusic,
> for example lists its goals as  "1.  To help artists get signed with a
> record  label.    2.   To  help  record  labels   find  great  artists
> efficiently.   3.  To help  music lovers  find the  best music  on the
> Internet."  Note who comes third.
>
> Second, life  is too  short to  listen to stuff  you hate.   A working
> system would  have to  err more  on the side  of false  negatives (not
> offering  you  music  you  might  like) rather  than  false  positives
> (offering you music you might  not like).  With false negatives as the
> default,  adventurous users  could expand  their preferences  at will,
> while the mass of listeners would get the Google version -- not a long
> list  of  every  possible match,  but  rather  a  short list  of  high
> relevance, no matter what has been left out.
>
> Finally, the system would have to use lightweight rating methods.  The
> surprise  in collaborative  filtering is  how  few people  need to  be
> consulted, and how  simple their judgments need to  be.  Each Slashdot
> comment is  moderated up or  down only a  handful of times, by  only a
> tiny fraction of its readers.   The Blogdex Top 50 links are sometimes
> pointed  to by as  few as  half a  dozen weblogs,  and the  measure of
> interest  is entirely  implicit in  the choice  to link.   Despite the
> almost  trivial nature  of  the input,  these  systems are  remarkably
> effective, given the mass of mediocrity they are sorting through.
>
> A working filter  for music would similarly involve  a small number of
> people (SMS voting at clubs, periodic "jury selection" of editors a la
> Slashdot,  HotOrNot-style user  uploads), and  would pass  the highest
> ranked recommendations  on to progressively larger  pools of judgment,
> which would  add increasing degrees  of refinement about  both quality
> and classification.
>
> Such  a  system won't  undo  inequalities  in  popularity, of  course,
> because  inequality appears  whenever  a large  group expresses  their
> preferences among  many options.  Few weblogs have  many readers while
> many have few readers, but  there is no professional "weblog industry"
> manipulating  popularity.   However,  putting  the  filter  for  music
> directly in  the hands  of listeners could  reflect our  own aggregate
> judgments  back  to  us  more  quickly,  iteratively,  and  with  less
> distortion than the system we have today.
>
> - Business Models and Love
>
> Why would musicians voluntarily put new music into such a system?
>
> Money is  one answer, of  course.  Several sorts of  businesses profit
> from music  without needing the artificial scarcity  of physical media
> or  DRM-protected  files.   Clubs  and  concert halls  sell  music  as
> experience rather than  as ownable object, and might  welcome a system
> that  identified  and marketed  artists  for  free.  Webcasting  radio
> stations are currently  forced to pay the music  industry per listener
> without extracting fees from  the listeners themselves.  They might be
> willing to  pay artists for  music unencumbered by  per-listener fees.
> Both  of  these solutions  (and  other  ones, like  listener-supported
> radio) would offer at least  some artists some revenues, even if their
> music were freely available elsewhere.
>
> The more general  answer, however, is replacement of  greed with love,
> in Kevin  Kelly's felicitous  construction.  The internet  has lowered
> the threshold of publishing to the point where you no longer need help
> or permission to distribute your  work. What has happened with writing
> may be possible with music.  Like writers, most musicians who work for
> fame and fortune get neither, but unlike writers, the internet has not
> offered wide distribution  to people making music for  the love of the
> thing.   A  system that  offered  musicians  a  chance at  finding  an
> audience outside the professional system would appeal to at least some
> of them.
>
> - Music Is Different
>
> There  are obvious  differences here,  of course,  as music  is unlike
> writing in several  important ways.  Writing tools are  free or cheap,
> while analog and digital instruments can be expensive, and writing can
> be done  solo, while music-making is  usually done by  a group, making
> coordination much  more complex.  Furthermore,  bad music is  far more
> painful to  listen to than bad  writing is to read,  so the difference
> between amateur and professional music may be far more extreme.
>
> But for all  those limits, change may yet come.   Unlike an article or
> essay, people  will listen to  a song they  like over and  over again,
> meaning that even a small  amount of high-quality music that found its
> way from  artist to public  without passing through an  A&R department
> could  create  a  significant   change.   This  would  not  upend  the
> professional music  industry so  much as alter  its ecosystem,  in the
> same way newspapers now publish  in an environment filled with amateur
> writing.
>
> Indeed, the world's A&R departments would be among the most avid users
> of any collaborative filter that  really worked.  The change would not
> herald the death of A&R,  but rather a reconfiguration of the dynamic.
> A world  where the  musicians already had  an audience when  they were
> approached by professional  publishers would be considerably different
> from the system we have  today, where musicians must get the attention
> of the world's A&R departments to get an audience in the first place.
>
> Digital  changes  in  music  have  given  us  amateur  production  and
> distribution, but  left intact professional control of  fame.  It used
> to be  hard to record  music, but  no longer.  It  used to be  hard to
> reproduce and  distribute music, but no  longer.  It is  still hard to
> find and publicize good new music.   We have created a number of tools
> that make filtering  and publicizing both easy and  effective in other
> domains.  The application of those tools to new music could change the
> musical landscape.
>
> -=-
>
> * WiFi and VoIP =========================================================
>
> There's been lots of interesting conversations and feedback around the
> Zapmail essay (http://www.shirky.com/writings/zapmail.html), which was
> pointed to by over 350 different weblogs and sites. In that essay, I
> pointed to the symbiosis between WiFi and Voice over IP in home and
> office setups. Several readers pointed out the possible symbiosis
> between WiFi and VoIP for mobile telephony as well, by using WiFi
> access points to carry voice traffic from mobile phones in congested
> urban areas, possibly putting those access points into payphones,
> whose use is declining precipitously.
>
> Pocketpresence.com is working on putting VoIP in a PDA, as is
> Telesym.com. Meanwhile, from the it-might-be-vapor department,
> Motorola, Proxim, and Avaya are announcing wireless roaming that can
> jump between cellular networks and WiFi.
>   http://www.nytimes.com/2003/01/14/business/14MOTO.html
>
> And in the Wifi-is-a-product-not-a-service department, Technology
> Reports suggests that Starbucks in the Bay Area may be so bathed in
> freely available WiFi signal that patrons do not need to use their
> for-fee TMobile service.
>   http://technologyreports.net/wirelessreport/index.html?articleID=1452
>     (via the incomparable boingboing.net)
>
> * Worth Reading =========================================================
>
> - Open Spectrum
>
> David Weinberger has put together an absolutely terrific pair of
> papers, and essay and a FAQ, on Open Spectrum, drawing on the work of
> Jock Gill, Dewayne Hendricks, and David Reed.
>
> The essay is at:
> http://www.greaterdemocracy.org/framing_openspectrum.html
> The FAQ is at:
> http://www.greaterdemocracy.org/OpenSpectrumFAQ.html
>
> Along with Kevin Werbach's earlier white paper on Open Spectrum for
> New America (http://werbach.com/docs/new_wireless_paradigm.htm), there
> is now enough non-technical literature to move the conversation from
> the technical realm to the policy realm.
>
> * Query: Research on Economic Loss from Protected Information ============
>
> Elliott Maxwell asks:
>
>   "I'm trying to find anything good that's written from an economic
>   perspective on the effects of loss of access to protected
>   information on innovation and economic growth.  There is lots of
>   anecdotal evidence, but if you know of anything systematic and/or
>   empirical it would be great."
>
> In light of Eldred, this is _the_ question. Edward Rothstein, in an
> attack on Lessig in Saturday's New York Times, asked "What harm have
> we come to from copyright extension?"  and the answer, of course, is
> "We don't know." (Rothstein's piece is at
> http://www.nytimes.com/2003/01/18/arts/18CONN.html)
>
> Because we can't directly demonstrate the loss of things that didn't
> happen, we need examples of loss from other systems where information
> became too atomized or controlled. Route 128 versus Silicon Valley,
> Japanese versus American manufacturing, anything that helps illustrate
> the point concretely.
>
> If you have any pointers, send them to me and I will forward them to
> Elliott (and point to the paper when it appears.)
>
> * End ====================================================================
>
> This work is licensed under the Creative Commons Attribution License.
> The licensor permits others to copy, distribute, display, and perform
> the work. In return, licensees must give the original author credit.
>
> To view a copy of this license, visit
> http://creativecommons.org/licenses/by/1.0
>
> or send a letter to
> Creative Commons, 559 Nathan Abbott Way, Stanford, California 94305, USA.
>
> 2003, Clay Shirky
>
>
>
>
>
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