This is especially for those of you who are interested or involved in e-government, spreading a dissenting word, or missionaries against an increasingly corporatized mentality.  This is simply stacking the deck, paid for by the National Republican Committee.  This fake vox populi was perfected under Ralph Reed at the Christian Coalition with postcards and faxes.  Is the assumption here that GOP supporters can’t write for themselves? 

I know you don’t need a sermon here, and I gave plenty of that this weekend. But this is the kind of Monday – Friday Orwellian activity that many people do not understand they are doing.  I hope to hear from you with your objections if you have them.  I understand building coalitions and networks.  I don’t see this as such, not in these times, not with this Team Leader. 

I went to the website.  It impressed me as a commercial-political version of Amway, because Team Leaders are encouraged to “build their own teams of activists”. Check out FAQs, Benefits, GOPoints, ie. (actual excerpt) “In addition to being given a "political edge" over the competition, you earn GOPoints for each Action Item completed.  Action Items range from writing a letter to your editor to calling local voters and gauging public opinion. The GOPoints you earn can, in turn, be redeemed for collateral of your choice, ranging from coolers to mouse pads.” 

Lobbying By Letter

A GOP Web site lets supporters send mass-mailings to mainstream media outlets with the click of a mouse

By Seth Mnookin, NEWSWEEK WEB EXCLUSIVE @ http://www.msnbc.com/news/864295.asp?0cv=KB20

 

Jan. 25 — When it comes to the economy, President Bush is displaying genuine leadership.”  It’s a sentiment shared by fewer and fewer Americans—a NEWSWEEK poll released today found that a full half of the country actually disapproves of the way Bush is handling the economy.  But between Jan. 9 and Jan. 15, at least 10 people felt so strongly about Bush’s economic leadership that they felt compelled to dash off exactly the same sentiment to their local newspapers.  All 10 letters had other language in common.  “Contrary to the class warfare rhetoric attacking the president’s plan, the proposal helps everyone who pays taxes, especially the middle class,” each of the letters read.

 

MASS BRAINWASHING?  Not quite. The letters are the latest example of Astroturf lobbying—so called because it looks like grass-roots but is artificial in origin.  The “genuine leadership” letter, as it has come to be known, is a form letter available on a Republican Web site (www.www.gopteamleader.com) that can be mass-mailed to virtually any newspaper, radio station, or broadcast network in the country with a click of a mouse.

Another Republican Astroturf effort that began “Our nation is already moving in the right direction, thanks to the historic majorities achieved by President Bush and Republicans at the polls on Nov. 5,” showed up in at least 16 newspapers in between Nov. 26 and Dec. 29 last year.

While the practice is accepted within political circles, some newspaper editors are ticked off about the effort.  “It’s dishonest,” says Glenda Buell, the letters editor at The Boston Globe.  The Globe ran the “right direction” letter on Dec. 1, and the “genuine leadership” letter on Jan. 12.  “The Republicans are trying to manufacture public opinion.”

Jim Frisinger at the Dallas Morning News also doesn’t like the practice.  “We try to avoid those letters,” Frisinger says.  “We prefer for people to send in their original words.  But in an open society, with freedom of speech, sometimes we need to let these things in.”

For now, the newspapers seem more upset by the letter campaigns than the opposition.  Democratic strategist Donna Brazile, for one, says she’s impressed.  “This is just one of the ways the Republicans are becoming more sophisticated,” Brazile told NEWSWEEK.  “The Democrats need to be doing more of this.”

 

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