At 06:49 -0700 12/22/08, Paul Stamsen wrote:
>Unless you read the whole thing!

Agreed.  The last line says:  "Disclosure: Long AAPL"

Which I first read as "long APPL" the four letter file type for a 
classic application. I sold 1/4 of my AAPL in Dec 2007 reducing my 
net cost of what I have left to zero. So I too am biased, but 
disappointed.

The paper seems to ignore the differences between a software company, 
hardware supplier, and a retailer. The denominator used represents 
only the software sales while ignoring the free or self-written code.

Apple's hardware is pretty good but it seems to be mostly the result 
of quality supervision of low-wage contract manufacturing. The Woz 
boxes were different and well made compared to the competition. 
That's not so true anymore when the real quality is buried inside the 
chips. Apple uses the same electrolytic capacitors as everyone else 
and has the same problems that keep my soldering iron hot swapping 
out caps in SE/30's for tantalum versions. I had a look inside an 
iphone and was surprised to see numerous small wires connecting the 
various chip-level parts. There was little in the way of protection 
of solder joints from flexing or vibration that one would expect in a 
portable device.

Apple's software once was very creative with fundamentally new 
concepts like resource forks and type/creator codes. Quickdraw was 
pure innovation. But it was kept secret to the point that it was hard 
to program for. The new OS neXt came back with Steve who was not 
allowed to use Apple's inventions in his competing operation and 
Pixar had found UNIX appropriate for it's graphics. UNIX was becoming 
freely available compared to its k$ per seat licensing of old. We 
have lost pretty much all of the Apple inventiveness that created the 
operating system for the rest of us.

Competition from Microsoft was all in marketing technique and they 
did it better in spite of the utter lack of nice things like resource 
forks. Registry . . . geezzz.

I have been experimenting with the Gtk, the gee tool kit from GNU 
(stands for "GNU's not UNIX"), which is a programmer's interface to 
the X11 window system that was part of UNIX since before the 
Macintosh. Gtk is surprisingly like the API described in the Inside 
Macintosh volumes of the classic OS. The gnome desktop uses many of 
the old features in display of what we would call finder windows. 
There are significant differences between gnome and OS neXt.

Gnome uses Linux. OS X uses Free BSD microkernels That's a wash.

Gnome uses the same kind of user login that has been in UNIX for 
years. Apple has a login that attempts to keep you as far away from 
UNIX as possible. They even hide the common subdirectories /etc, 
/var, and the like because "you should not need to bother with that".

If you have had too much experience you really don't like OS neXt. 
Linux boxes cost 1/3 as much and all software is free and freely 
editable. That's hard to beat. Apple's sales depend on supporting 
mostly less-experienced folks and I think that's the way Steve sees 
profit. iphone, ipod, Apple TV, itunes: They're all pointed toward 
entertainment.

So I shall keep my Apple stock but I may never upgrade my sawtooth 
G4. Entertainment, like sex, sells. For business software, 
productivity, and programming freedom I'm not so sure.

Prepared on a G3-upgraded Macintosh 8500 running OS 9.1, Eudora 5.1, 
and Apple's MPW.
-- 

Applescript syntax is like English spelling:
Roughly, though not thoroughly, thought through.

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