HOLY COW!!! I should've waited to read the next email before posting my question about the theaters! There is a theater in CHATTANOOGA that will be showing the game in 3D!
Randy ----- Original Message ----- From: "JNene" <[email protected]> To: "GatorNews" <[email protected]> Sent: Tuesday, December 16, 2008 6:36 PM Subject: [gatornews] Better Article on 3D Broadcast of BCS > > 3ality Digital to Follow 'Groundbreaking' Live 3D NFL(R) Broadcast > With Nationwide Broadcast of FedEx BCS National Championship Game > > Last update: 5:11 p.m. EST Dec. 16, 2008 > BURBANK, Calif., Dec 16, 2008 /PRNewswire via COMTEX/ -- Game will air > in 80 theaters in 35 states on January 8th as part of agreement with > Fox Sports, Sony and Cinedigm. > 3ality Digital, LLC today announced that it will present an encore > performance of its groundbreaking live stereoscopic 3D technology with > a live 3D broadcast of the FedEx BCS Championship Game between the > University of Florida and the University of Oklahoma on Jan. 8th, > 2009. > 3ality Digital is partnering with Fox Sports, Sony and Cinedigm > Digital Cinema Corp. to bring the game to more than 80 theaters across > the U.S. through Cinedigm's CineLive(TM) satellite distribution > network, marking the first time a live 3D broadcast will be available > to consumers nationally. The 3D broadcast will also be seen by more > than 1,200 invited guests at the Consumer Electronics Show in the > RealD-enabled theater in the Paris Hotel and Casino's Theatre des Arts > in Las Vegas. The transmission will utilize trucks provided by Game > Creek Video. > On December 4th, 3ality Digital opened a new horizon in sports > broadcasting by partnering with the NFL to offer the first live 3D > broadcast of an NFL game. The game was shown to more than 700 invited > guests in three RealD-enabled theaters in Los Angeles, New York City > and Boston. Response was enthusiastic, including praise from the NFL, > and with members of the press pronouncing the broadcast "one of those > transformative moments in our culture" and "groundbreaking." > "We think the time for live 3D broadcast is now," said Sandy Climan, > CEO of 3ality Digital. "The December 4th NFL event was a highly > successful test of that premise, and we look forward to moving the > ball even further along with this innovative broadcast, which will be > the first national live 3D sports event viewable by thousands of fans > across the country. We're delighted to be working with best-in-class > partners to make this possible." > The product of more than 10 years of development, the company's > proprietary stereoscopic 3D image capture and processing technology > makes it possible for 3ality Digital to shoot the game, as well as > provide edits, transitions and graphics, in pixel-perfect digital 3D. > The images are then multiplexed for transmission using current 2D > infrastructure, which includes the use of regular broadcast trucks. > 3ality Digital's technology is designed to augment the capabilities of > current production, post-production and broadcast teams, rather than > replace them, and is applicable to digital filmmaking, as well as live > and scripted television production and broadcast. > "We believe the best way to grow this market is to share our > advances," said Steve Schklair, CEO of 3ality Digital Systems, the > technology subsidiary of 3ality Digital. "We've developed our > technology to be licensable across a variety of uses, and to support > multiple delivery formats, including 3D-enabled televisions, which > will eventually appear in home entertainment systems, perhaps sooner > than we think." > The FedEx BCS game 3D broadcast will be viewable in multiplexes across > 35 states. To find a theater, please visit > http://www.3alitydigital.com/blog.aspx > About 3ality Digital > 3ality Digital is a state-of-the-art entertainment company that uses > advanced technologies to power uniquely dynamic content and audience > experiences in 3D. The company's mission is to deliver pixel-perfect > 3D entertainment from image capture through broadcast, regardless of > viewing platform. Based in Burbank, Calif., 3ality Digital brings > together world-class experts in the fields of filmmaking, science and > technology to develop environments in which audience members feel the > action and become part of the moment. The company's debut production, > U2 3D, was the first movie shot entirely in digital live action 3D, > and is nearing $20M in global box office, making it one of the highest- > grossing concert films of all time. > SOURCE 3ality Digital, LLC > > http://www.3alitydigital.com/blog.aspx > > Copyright (C) 2008 PR Newswire. All rights reserved End of Story > > > --~--~---------~--~----~------------~-------~--~----~ GATORS: ONE VOICE ON SATURDAY - NO VOICE ON SUNDAY! 1996 National Football Champions | 2006 National Basketball Champions 2006 National Football Champions | 2007 National Basketball Champions Three Heisman Trophy winners: Steve Spurrier (1966), Danny Wuerffel (1996), Tim Tebow (2007) - Visit our website at www.gatornet.us -~----------~----~----~----~------~----~------~--~---
