The Pop Tarts will probably still be good to eat by then to. ;-)
Sent From Shane's iPhone Go Gators! & Skol Vikes! On Aug 23, 2012, at 2:38 PM, "Oliver Barry" <[email protected]> wrote: > I’ve been seeing photos of these on facebook, but thought someone was > photoshopping a Pop Tarts box. > Odd… but, I want one! > I’ll save it for my granddaughter. J > > Oliver Barry CRS,GRI > Real Estate Broker > Bob Parks Realty > 1517 Hunt Club Blvd > Gallatin TN 37066 > Phone: 615-826-4040 > Fax: 615-822-2027 > Mobile: 615-972-4239 > > > From: [email protected] [mailto:[email protected]] On > Behalf Of Helen Huntley > Sent: Thursday, August 23, 2012 2:32 PM > To: [email protected] > Subject: [gatornews] Gator Pop tarts one of five collegiate brands (we get > strawberry) > > Pop-Tarts Partners With Colleges in Sporty Promotion > By Rebecca Stropoli | The Exchange – 2 hours 0 minutes ago > · Email > · > · > · > · > · Print > Just in time for college football season, five states will see a sporty > change to a time-honored breakfast treat: the sticky-sweet, packaged pastry > known as the Pop-Tart. Kellogg's (K) perpetually popular product -- which > first hit grocery shelves nearly 50 years ago -- will honor five college > football teams by embossing their logos atop the frosting of specially named > specimens set to roll out in early September. > > The schools partnered with in this deal: the University of North Carolina > (Tar Heel Berry Pop-Tart), the University of Florida (Florida Gators' > Strawberry), University of Georgia (Bulldog Berry), University of Michigan > (Go Blue Strawberry) and the Arkansas Razorbacks (Razorback Red). Consumers > looking for an actual new flavor as part of this promotion may be > disappointed, as all of these choices are just versions of one: strawberry. > According to Dick Podiak, Kellogg's marketing director for Pop-Tarts, there > is no specific time frame for this promotion; the push will last as long as > the Tarts are available. Consumers who don't live in one of the five states > featuring the products on grocery shelves can get in on the action by > ordering them online. > Healthy Pop-Tarts Sales > Kellogg's earlier this month reported second quarter earnings that beat Wall > Street expectations, even as rising commodity costs (including the spike in > corn due to the ongoing drought in the Midwest) and continuing weakness in > Europe led to a 12% drop in net income. Pop-Tarts were given credit for > driving healthy sales in North America; more than 60% of its sales are in the > U.S., even as it has expanded its presence in Europe, Latin America and Asia. > As Simon Burton, executive officer of the Snacks business unit for Kellogg's, > noted on the earnings call, "The Pop-Tarts business had a great quarter, > posting a strong sales growth." > While roughly 60 percent of Pop-Tarts enthusiasts are children, according to > Kellogg's, increasingly frenzied (and continuously budget-conscious) > professionals may be helping to give this inexpensive and easily transported > breakfast option -- a top seller overall for Kellogg's and a market leader in > the shelf stable toaster pastry space -- even more of a boost. > Kellogg's is trading Thursday afternoon at $51; its 52-week range is between > $46.33 and $55.30, and shares are essentially flat for the year, up just over > 1%. > The edible space is, of course, littered with promotional tie-ins that have > had varied success over the decades, but the college-team tie-up seems to be > ripe with untapped possibilities. Blue-devil shaped potato chips for Duke's > basketball team, anyone? Wildcat-bat-embossed chocolate bars for Arizona's > top-ranked baseball team? The possibilities are endless. > Would you buy a limited edition, sports-team-related food product, or do you > think such promotions are gimmicky? Are there any sports-related food > products you'd be hungry to see on the grocery shelf? Let us know in the > comments section below. > Related Quotes: > K > > 51.21 > > 0.14 (+0.27%) > > > -- > Helen Huntley > (727) 823-3801 > www.helenhuntley.com > -- > GATORS: ONE VOICE ON SATURDAY - NO VOICE ON SUNDAY! > 1996 National Football Champions | 2006 National Basketball Champions > 2006 National Football Champions | 2007 National Basketball Champions > 2008 National Football Champions | > Three Heisman Trophy winners: Steve Spurrier (1966), Danny Wuerffel (1996), > Tim Tebow (2007) - Visit our website at www.gatornet.us > -- > GATORS: ONE VOICE ON SATURDAY - NO VOICE ON SUNDAY! > 1996 National Football Champions | 2006 National Basketball Champions > 2006 National Football Champions | 2007 National Basketball Champions > 2008 National Football Champions | > Three Heisman Trophy winners: Steve Spurrier (1966), Danny Wuerffel (1996), > Tim Tebow (2007) - Visit our website at www.gatornet.us -- GATORS: ONE VOICE ON SATURDAY - NO VOICE ON SUNDAY! 1996 National Football Champions | 2006 National Basketball Champions 2006 National Football Champions | 2007 National Basketball Champions 2008 National Football Champions | Three Heisman Trophy winners: Steve Spurrier (1966), Danny Wuerffel (1996), Tim Tebow (2007) - Visit our website at www.gatornet.us

