Our budget will vary with our membership numbers no matter what we decide to 
charge. i think we should set a realistic goal for membership and work with 
that as a base. Years ago we talked about getting membership up to 400, which 
didn't happen. I think it can get there, but for the short term, we can 
probably try to get up to 250-300 over the next year.

Neil


On 2011-04-05, at 3:54 PM, Leann Christenson wrote:

> Setting a price is a tricky business.
> 
> You look at several things:
> What is the past cost (past printing & postage costs)
> Look at known price increases (US postage prices are going up)
> Take in consideration the worse case scenario 
> Always put overhead as the base cost
> Look at today's prices.
> 
> Setting a price is not trying to save the most money, it's anticipating the
> difference of what it will cost, what the consumer will pay, and what you
> need to keep in business.
> 
> So, even if Jon comes up with a place to print in China at half the cost, it
> isn't hardly considered it until it's closer time to print. 
> 
> What the hecky does that mean?
> 
> Parents say:  How much do you want to go to the movies, Bobby Jr?
> Bobby thinks:  $6 to get a ticket, $5 for a coke, $5 for pop corn.  But I
> may want some candy and I really want to play some arcade games.  I know
> getting a $20 bill will be easy for them but I am gonna ask for $30. 
> Parents balk at $30 but hand Bobby $25.
> Everyone is happy.
> 
> The GGA looks at what it costs right now.  We know that we are losing money
> on some overseas members.  We know the US dollar is weak compared to the
> Euro.  Best to base costs for here in the US (worse case scenario).  
> 
> I am leaning toward a membership price in both Euro & USD price
> GGA Member - USD $40, Euro 30(?)
> 
> I am investigating how our new bank account works with Euros.  They are an
> international banking establishment.
> 
> Leann
> 
> 
> -----Original Message-----
> From: gecko-ad...@lists.gekkota.com [mailto:gecko-ad...@lists.gekkota.com]
> On Behalf Of Jon & Stacy Boone
> Sent: Tuesday, April 05, 2011 1:09 PM
> To: gecko@lists.gekkota.com
> Subject: RE: [gecko]Open discussion - membership fee structure
> 
> Sorry for my lack of cooperation at the moment.  Two teams of scientists are
> here for 10-12 days with portable labs set up in my gecko building and
> testing numerous species of geckos for toe pad efficiency and performance.
> They have been working 14-18 hours/day on piles of animals while testing
> their adhesion strength, and then running them on treadmills to determine
> which species perform best and different temps, and compare between
> diurnality and nocturnality.  It is interesting to note that not only the
> federal government, but the collective US armed forces offer a lot of grant
> money for scientific work on these topics.  It's further interesting to see
> it happening with your own geckos and how applicable the adhesion strength
> of gecko toes can be even for the US military.  
> 
> I find nothing wrong with increasing the price of Gekko by the proposed
> amounts.  
> The drawbacks to increasing membership rates, at least at this moment, have
> already been discussed.  
> 
> Is it financially important enough to examine the potential for having Gekko
> actually printed in Germany?
> The person I have in mind for doing this also possesses a strong ability to
> market the extra Gekko copies and memberships.
> Since I do not have previous experience with the costs and issues of
> commercially mailing Gekko to Europe, perhaps some of you might suggest that
> it's just cheaper to print them here and mail them to Europe and absorb the
> related costs?
> 
> Jon
> 
> 
> 
> 
> -----Original Message-----
> From: gecko-ad...@lists.gekkota.com [mailto:gecko-ad...@lists.gekkota.com]
> On Behalf Of Leann Christenson
> Sent: Tuesday, April 05, 2011 11:47 AM
> To: gecko@lists.gekkota.com
> Subject: RE: [gecko]Open discussion - membership fee structure
> 
> Although it's nice to have no objections on the membership fee increase, I
> really think input is necessary.
> 
> Memberships are a big contact the GGA has with it's members. If the
> membership structure is confusing or problimatic, we loose members.
> 
> How would you react to this structure?  
> 
> Would a simple two price system work:  International membership $45,
> American membership $40?  
> 
> Maybe by currency : GGA Member - USD $40, Euro 30?
> 
> Think, think.
> 
> Leann
> 
> 
> 
> _______________________________________________
> Global Gecko Association
> Board of Directors
> http://www.gekkota.com
> 
> _______________________________________________
> Global Gecko Association
> Board of Directors
> http://www.gekkota.com
> 
> 
> _______________________________________________
> Global Gecko Association
> Board of Directors
> http://www.gekkota.com

_______________________________________________
Global Gecko Association
Board of Directors
http://www.gekkota.com

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