ETC Group
News Release
4 February 2009
www.etcgroup.org

ETC Group Launches First-ever "PIE-IN-THE-SKY" Contest for Budding Geoengineers

The first ever "Pie-in-the-Sky" contest for the wackiest
geoengineering scheme to combat global warming is taking off just as
controversial planetary techno-fixes are heating up. Since the
beginning of the year, an Indo-German ship has launched itself into
the Southern Ocean and dumped tonnes of iron sulphate overboard in a
dubious attempt to drive CO2 to the ocean floor;[1] a madcap corporate
venture is preparing to spread urea in the Tasman Sea for the same
purpose;[2] a British university has issued a ratings list for
different geoengineering practices;[3] and the UK's Royal Society is
about to issue its own geoengineering assessment.[4]

The Canadian-based ETC Group is introducing its international "Pie-in-
the-Sky" competition to spotlight the wackiest proposals for
intentionally manipulating the earth, oceans and/or atmosphere. "The
proof of principle is well-established," says Kathy Jo Wetter of ETC
Group. "Industrialization geoengineered us into the climate mess in
the first place, and some companies and scientists are crazy enough to
 think they can geoengineer us out of it."

In the real world, geoengineers are already working on a frightening
array of weird ideas with plans to wrap deserts in plastic, sequester
CO2 in the ocean by 'fertilizing' its surface, not to mention placing
solar shades above the clouds to deflect sunlight. "These corporate
and government-backed experiments really deflect society's attention
from vital policy and lifestyle changes needed to reduce emissions,"
adds ETC's Silvia Ribeiro, "by touting profoundly hazardous, extremely
expensive yet potentially profitable technological Band-Aids."

Anyone anywhere with a macabre sense of the ridiculous and a concern
for the future is invited to enter the contest. The winning submission
will be original, ludicrous and contain at least a nano-shred of
perverse logic. Since the truth of geoengineering is stranger than
fiction, contestants will not be penalized for hatching a nutty idea
that scientists have already proposed. Submissions should be sent to
[email protected]  before April Fools' Day (April 1 2009). The
winner will be announced on Earth Day, April 22 2009, on
www.etcgroup.org

Geoengineering competition submissions should be no longer than 200
words and can be submitted in English, Spanish, French or Portuguese.
Sketches and designs that help explain the technological strategy – or
impact – are welcome. The winning techno-fix will be crafted into a
cartoon that ETC will publish on its website and elsewhere. The winner
 will receive a T-shirt emblazoned with his/her winning geoengineering
scheme.

This is the latest in a series of annual or biennial contests launched
by ETC group. Its best known is the biennial Captain Hook Awards for
Biopiracy. In 2007, the Washington Post reproduced in color a
selection of its favorite designs submitted to our International
Nano-Hazard Symbol Design Competition.

Contestants need look no further than the real world for inspiration.
See for example:

http://www.etcgroup.org/en/materials/publications.html?pub_id=608
and
http://www.biofuelwatch.org.uk/docs/cnbe/cnbe.html

Download a full-color poster by Stig, which includes contest details
and an illustration of a "pie-in-the-sky" launch, ETC's own
geoengineering bright idea:

A print quality version is available here:
http://www.etcgroup.org/upload/body_image/53/02/piesky_webposter_big.jpg

A screen quality version is available here:
http://www.etcgroup.org/upload/body_image/51/02/piesky_webposter_medium.jpg

For more information about geoengineering and other ETC competitions,
please contact:

Kathy Jo Wetter (Durham, NC, USA) [email protected]
Phone: +1 919 688 7302

Silvia Ribeiro (Mexico City) [email protected]
Phone: 011 52 5555 6326 64

Jim Thomas (Montreal, Canada) [email protected]
Phone: +1 514 273 9994 Cell: +1 514 516 5759

Diana Bronson (Montreal, Canada) [email protected]
Phone: +1 514 273 6661

Pat Mooney (Ottawa, Canada) [email protected]
Phone: +1 613 241 2267 Cell: +1 613 240 0045

Endnotes:
[1] See http://www.etcgroup.org/en/materials/publications.html?pub_id=719
[2] See Ben Cubby, "Climate scientists seek a urea moment," Sydney
Morning Herald, January 21, 2009; available online:
http://www.smh.com.au/news/environment/global-warming/climate-scientists-seek-a-urea-moment/2009/01/20/1232213646774.html
[3] T. M. Lenton and N. E. Vaughan, "The radiative forcing potential
of different climate geoengineering options," Atmos. Chem. Phys.
Discuss., 9, 2559-2608, 2009; For podcast by Lenton:
http://www.uea.ac.uk/lentongeoengineering
[4] See http://royalsociety.org/page.asp?id=2556

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