ATTN:

 

Corporate people still trying to mislead leaders and public with climate change 
denial ads:
 


Date: Mon, 27 Apr 2009 21:02:57 -0400
From: [email protected]
Subject: Climate: watch this spoof ad
To: [email protected]

Dear friends, 

The clock’s ticking towards climate catastrophe but this week could buy us some 
urgently needed time, as the new US President hosts the world’s 17 largest 
economies to discuss a new desperately-needed binding global treaty on climate 
change. 

Worryingly however, the meeting follows a multi-million dollar lobbying and 
advertising blitz from the polluting industries. Its aim? To actively disarm, 
confuse and mislead climate negotiators, the media and the public. 

We’re countering it with our own rapid response climate television ad, spoofing 
the world’s largest oil company ExxonMobil. Even if you haven’t seen the 
original ads, every negotiator at this week’s meeting has. If we can raise just 
$100,000 in the next 48 hours CNN and other stations will run our ad on high 
rotation for the President’s entire climate meeting. With $200,000 we can buy 
even more airtime and continue this vital campaign at strategic moments. Watch 
the ad here: 




A binding global climate treaty should be a no-brainer: The climate science is 
clear, and the economic and human rights implications of significant global 
warming are almost too horrifying to contemplate. But world leaders who want to 
take serious action face the world’s most determined and richest 
obstructionists – the fossil fuel lobby, who stand to lose billions of dollars 
in profits in the face of serious climate action. 

Oil and coal companies think they can scuttle our hopes for a strong binding 
treaty at Copenhagen through sheer force of advertising dollars. ExxonMobil in 
particular, which this month recorded the largest corporate profit in American 
history, has been blanketing the airwaves across several continents with claims 
that their fossil fuel profits are climate-friendly and environmentally 
sustainable. One ExxonMobil ad was taken off the air late last year in the UK 
for misleading advertising. 

We can’t match the polluting industry's spend, but we have two things going for 
us. First, we have the truth on our side, and second, we are an unstoppable 
global grassroots movement for climate action. Let's turn the polluting 
sector's hundreds of millions of dollars to our advantage. Watch our spoof of 
Exxon’s ad campaign and donate now to remind the world’s 17 largest economies 
whose interests the lobbyists really serve: 

https://secure.avaaz.org/en/climate_stop_corporate_spin 

We are running out of time to convince world leaders to save the planet. The 
renewable energy and environmental sector is outnumbered 8 to 1 in number of 
lobbyists. Together, we may not be able to match their propaganda, but with 
smart campaigning we can scuttle them and push the US and other major economy's 
ambition on the global climate negotiations. 

With hope, 

Ben, Taren, Iain, Brett, Pascal, Alice, Ricken, Graziela, Paul, Paula and the 
rest of the Avaaz team 

Sources:

More about this week’s Major Economies Meeting in Washington
http://uk.reuters.com/article/usPoliticsNews/idUKTRE53N12720090424?pageNumber=1&virtualBrandChannel=0
 

A decade of lobbying against the science 
http://www.nytimes.com/2009/04/24/science/earth/24deny.html 

Greenwash: Coal industry tries to hide dirty facts behind 'clean' claims 
http://www.guardian.co.uk/environment/2009/mar/05/coal-fred-pearce-greenwash 

ExxonMobil’s 2008 lobbying expenditure 
http://www.opensecrets.org/lobby/clientsum.php?year=2008&lname=Exxon+Mobil 

------------------





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