[apologies for cross-posting]

Dear all,

I am thrilled to announce that my book "Selling Sustainability Short? The 
Private Governance of Labor and the Environment in the Coffee Sector" is now 
out with Cambridge University Press in its Organizations and the Natural 
Environment Series. Please find below a short description, purchasing 
information, and an invitation to my virtual book launch happening on June 9th 
at 9am EDT/3pm CEST. I would be thrilled to see you there!

Selling Sustainability Short? The private governance of labor and the 
environment in the coffee 
sector<https://www.cambridge.org/core/books/selling-sustainability-short/E13EB054AA4E0104B8D5E0CFBD86653A#fndtn-information>

Can private standards bring about more sustainable production practices? This 
question is of interest to conscientious consumers, academics studying the 
effectiveness of private regulation, and corporate social responsibility 
practitioners alike. My book provides an answer by combining an impact 
evaluation of 1,900 farmers with rich qualitative evidence from the coffee 
sectors of Honduras, Colombia and Costa Rica. Identifying an institutional 
design dilemma that private sustainability standards encounter as they scale 
up, this book shows how this dilemma plays out in the coffee industry. It 
highlights how the erosion of price premiums and the adaptation to buyers' 
preferences have curtailed standards' effectiveness in promoting sustainable 
practices that create economic opportunity costs for farmers, such as 
agroforestry or agroecology. It also provides a voice for coffee producers and 
value chain members to explain why the current system is failing in its mission 
to provide environmental, social, and economic co-benefits, and what changes 
are necessary to do better.

'Selling Sustainability Short?' has been called "a pathbreaking book" (Peter 
Dauvergne, UBC) that "makes numerous contributions to scholarly understanding 
of regulatory governance" (Colin Provost, University College London) and 
"significantly raises the bar for research on private regulation" (Tim Bartley, 
Washington University in St. Louis), as well as "one of the most important 
books on sustainability governance of the past decade, and the best book on 
coffee I have read in a very long time" (Stefano Ponte, Copenhagen Business 
School). For a full list of endorsements from other scholars including Frank 
Biermann, Ken Abbott, Jorge Rivera, Hamish van der Ven and Ben Cashore, please 
see my website<https://janinagrabs.com/book/>.

Selling Sustainability 
Short?<https://www.cambridge.org/core/books/selling-sustainability-short/E13EB054AA4E0104B8D5E0CFBD86653A#fndtn-information>
 is now out (in hardcover or E-book format) with Cambridge University Press (in 
Europe and the UK; June 18th in the US/Canada). For 20% off, please download 
this 
flyer<https://janinagrabs.files.wordpress.com/2020/05/9781108835039_selling-sustainability-short_flyer.pdf>!
 And don't hesitate to contact me if you'd like to arrange for a seminar talk 
to introduce some of the key insights of the book.

Also, please join my virtual book launch! It's happening on June 9th at 9am 
EDT/3pm CEST! It will be ca. 1 hour of a mini-presentation, discussion with 
Graeme Auld<https://carleton.ca/sppa/people/auld-graeme/> and Stefano 
Ponte<https://www.cbs.dk/en/research/departments-and-centres/department-of-management-society-and-communication/staff/spomsc>,
 and Q&A. Register here: 
https://tinyurl.com/ydccbcv5<https://t.co/xmdSbrwRQP?amp=1>. I look forward to 
seeing you!
Best,

Janina


---------------------------------------------------------------------------
Janina Grabs
Postdoctoral researcher, Environmental Policy Lab
Department of Humanities, Social and Political Sciences
ETH Zurich
[email protected]<mailto:[email protected]>
janinagrabs.com

Recent publications:
Grabs, J. (2020). Selling sustainability short? The private governance of labor 
and the environment in the coffee 
sector<https://www.cambridge.org/core/books/selling-sustainability-short/E13EB054AA4E0104B8D5E0CFBD86653A>.
 Cambridge University Press. Out May 14th 2020 in Europe/UK, June 18th 2020 in 
US/Canada.
Grabs, J., & Ponte, S. (2019). The evolution of power in the global coffee 
value chain and production 
network<https://academic.oup.com/joeg/article/19/4/803/5491485>. Journal of 
Economic Geography, early view. doi: 10.1093/jeg/lbz008.

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