302 <http://eater.cc/9pb1J3>
       302 <http://eater.cc/9pb1J3>


wish they would sell this here too!

[image: 
mcrib-260.jpg]<http://eater.com/archives/2010/10/11/the-mcrib-returns-nationwide-november-2nd.php>

http://eater.com/archives/2010/10/11/the-mcrib-returns-nationwide-november-2nd.php
The McRib Returns Nationwide November
2nd<http://eater.com/archives/2010/10/11/the-mcrib-returns-nationwide-november-2nd.php>
Monday, October 11, 2010, by Raphael Brion




On November 2nd, McDonald's will be selling the legendary *McRib
sandwich*at outlets across the U.S. for the first time in 16 years.
It'll be
available for only "six weeks or so" according to the *Chicago
Tribune*<http://chicagobreakingbusiness.com/2010/10/meet-the-mcrib-hunters.html>.
The McRib — a boneless pork product conglomeration pressed into a rib-cage
shaped patty and slathered in barbecue sauce — is a thing of great
wonderment and worship for its fans as it only appears, infrequently, at
McDonald's whim. Like a comet. Or a ground-up Sasquatch. A random meat
comet!
 McRib Locator, Facebook groups, marketing gold.
>>><http://eater.com/archives/2010/10/11/the-mcrib-returns-nationwide-november-2nd.php#more>

The original novelty sandwich, It's so popular that there are Facebook
groups and even a McRib Locator <http://www.kleincast.com/maps/mcrib.php> so
that fans may report sightings and hunt them down. The exclusivity and the
random regional reappearances are intentional, however. McDonald's knows it
has a rabid fanbase, and turning the release of a simple sandwich into a
promotional event is marketing gold. They know they have something special
on their hands, but still, they keep it in limited supply. “It doesn’t sell
well all year long because people get tired of it,” said McDonald’s USA
President Jan Fields.

One man loved them so much that he used the McRib Locator while visiting his
parents in Nebraska and "bought six of the pork sandwiches, ate one right
away at the restaurant, and carried the rest home to Burnsville, Minn., in
an ice-packed cooler." Do they still remain there?

Couldn't America just, like, eat some ribs instead? Is anyone a fan of this
thing?

-- 
PJ C. Reyes

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