Dear friends,

Please excuse this blatant promotion, but I think it will be of interest
to some GKD list members.

The new .coop top level Internet domain registry goes live today at
12:00 EST / 17.00 GMT / 18:00 CET. Exclusively for the use of the
world's cooperative movement, .coop is a major step forward for 750,000
value-based enterprises with 750 million members. One of just seven
ICANN-approved new Top Level Domains, creating .coop has been a
tremendous undertaking for the main partners - the Washington-based
National Cooperative Business Association, UK Internet cooperative
Poptel, and the International Cooperative Alliance in Geneva.

High level endorsement for .coop has been obtained from both the United
Nations and the European Union. Attached is the press release issued
today by the DotCoop alliance.

For more information about .coop please email [EMAIL PROTECTED]
or visit the website www.coop (after 17.00 GMT)

With best wishes,
Malcolm Corbett
Director
P O P T E L
DotCoop Registry Operator
Global Launch: 30th January 2002
One Member. One Vote. One Domain
T. +44 20 7284 6900
M. +44 7770 896534
W. http://www.poptel.coop - http://www.coop


FOR IMMEDIATE RELEASE
30th January 2002

.COOP INTERNET DOMAIN GOES LIVE
New domain will differentiate co-operatives in a sea of .coms

.Coop, the brand new Top Level Domain (TLD) exclusively for use by the
co-operative sector, will launch global operations today, making domain
name registration available to all co-operatives worldwide. The new
domain will enable co-operatives to differentiate themselves on the
Internet and give consumers the opportunity to instantly recognise an
online brand they can trust.

In contrast to .com, many of whose users have famously sunk on a tide of
hype, participants wishing to register a .coop domain must meet strict
qualification criteria based on 'tried and trusted' co-operative
principles established over 150 years.  Applications will be
independently verified to ensure that only co-operatives are using the
domain.

Before todays worldwide launch, only .coop Founders were eligible to
register .coop names and over 4,000 names have already been reserved.
However, from today onwards, all co-operatives will be able to claim a
piece of prime online real estate for themselves.

.Coop has received support from both the United Nations and the European
Union. Mr Nitin Desai, Under Secretary General in the United Nations
Department of Economic and Social Affairs said, "The launch of .coop
marks an important new development for the world's co-operative
movement.  This new domain will provide a unique and important
opportunity to promote co-operative principles and values, and to
demonstrate how these are reflected in their business ethics, their
solidarity and their ability to promote economic and social development.

The United Nations and its partners are working steadfastly towards
bridging the digital divide between developing countries and the rest of
the world, and .coop represents a positive step towards this goal. In
this regard, the new United Nations Guidelines will encourage the
creation of a supportive environment which can lead to a better
understanding of co-operatives, promote their identity and strengthen
the international co-operative movement, including support for new
initiatives such as .coop.

Support for .coop has also come from the European Union. Mr Erkki
Liikanen, the EU Commissioner with responsibility for Enterprise and the
Information Society commented, "The new .coop top-level domain name will
be an important tool in differentiating co-operatives from other
businesses in the e-economy. Not only will it provide greater visibility
for co-operative enterprises and organisations, it will also contribute
to bridging the digital divide through its "digital divide fund". I
therefore wish it every success."


Note to editors
.Coop is a new top-level Internet domain (TLD), which is available for
use only by co-operatives and co-operative support organisations across
the globe.  It, and six other new TLDs, were approved by the Internet
Corporation for Assigned Names and Numbers (ICANN) to join .com and .org
on the Internet in order to relieve crowding in the .com space and add
value to web site names.

Co-operatives can use the domain names they purchase immediately. The
new .coop domain is sponsored by National Co-operative Business
Association (NCBA), with international marketing support provided by the
International Co-operative Alliance (ICA), the global organisation
representing co-operatives and technical registry services provided by
Poptel, a UK-based Internet co-operative. For information about .coop
names, or to register .coop names, please visit www.coop.  Technical
advice is also available from this site.

The .coop website will be be live from 1700 GMT (1800 CET) on January 30
2002.

A photograph featuring the original  co-operative Founders and the
"Founders of .coop" taken at the birthplace of the co-operative movement
in Rochdale, England is available at:
http://www.pims.co.uk/pressreleases/persuaders/cooptext.jpg

Contact details
European Media:
Persuaders PR
Jez Verity
+44 1423 779 329
+44  0781 627 9048
[EMAIL PROTECTED]

US Media:
Jeaninne Kenney
+1 202 383 5456
[EMAIL PROTECTED]



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