*Private equity firms Tano Capital and Halcyon, along with a few HNI
investors, hold around 45% stake. *

Specialty retailer SSIPL Pvt Ltd, or Sports Station, may offload a big stake
to induct strategic investor into the company. The New Delhi-based firm,
which is a distribution and manufacturing ally to global brands like Nike,
Levi's and Lotto, could possibly offer majority equity to a corporate house
with interests in the retail industry.

Private equity firms Tano Capital and Halcyon, along with a few HNI
investors, hold around 45% stake in the company with annualised revenue of
over Rs 350 crore, which include its footwear manufacturing operations. A
potential deal here will essentially be a secondary transaction with the PE
funds exiting, while the promoter Rishab Soni may not exit.

Alternatively, SSIPL is also exploring another round of fundraising to
pursue expansion plans. It could look at another tranche of $10 million if
talks in this direction gather steam.

"We are looking at all options that will help shareholder value," Rishab
Soni, MD, SSIPL, said. However, he declined to comment any further on the
development.

One banking source said SSIPL has been exploring strategic options after the
firm's plans for an initial public offer did not take-off. SSIPL operates
over 120 stores for the global brands but does not hold the exclusive
franchisee rights for Nike or Levi's mainstream
businesses. But the firm holds the license for Levi's footwear and Lotto
operations, apart from working with niche international club brands like
H2O.

The company's footwear manufacturing units cater to some of the lifestyle
sports brands such as Reebok and Nike. Besides, the company also operates
its own multi-brand retail formats like Shoe Tree and Vale Station even
though these form only a part of the overall
revenues.

"The question is what strategic value the company's business model brings to
any strategic investors, beyond just numbers. There are corporate groups
looking to acquire a retail management firm that carries skill sets in
specialty retail," said a senior honcho from the
retail sector, who looked at the proposal.

India's specialty retail is still in its infancy and is expected to witness
the entry of several global brands across price segments, as FDI
restrictions slowly give away. The domestic regulations allow 51% FDI in
single brand lifestyle retailing, while it is completely barred
in the case of multi-brand stores.

Halcyon had invested $8 million in SSIPL through optionally convertible
preference shares with a coupon rate of 12%. These shares are currently held
through a mix of equity and convertibles. The amount invested by Tano
Capital remains unknown. The company had
exited its presence in the luxury retail segment when it offloaded its
assets, or international brand affiliations in this segment, to Genesis
Colors Pvt Ltd.

Indian retail market, which is the fifth largest retail destination
globally, has been ranked the second most attractive emerging market for
investment after Vietnam in the retail sector by global management
consulting firm AT Kearney in 2008. India was ranked as the third most
attractive market destination for apparel retailers. Apparel is the second
largest retail category in India accounting for 10% of the $37 billion
retail market.

There have been several investments by growth capital firms in the apparel
retail space. Besides Genesis, Sequoia Capital has also invested in Cotton
County. Other investments include Alchemy Ashmore's deal with Numero Uno and
Spykar's fundraising from Avigo Capital. It remains to be seen what kind of
returns these bets are able to generate in the future.


-- 
Regards

Hardik Shah

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