*No new toy! *

Every Christmas , there is always a new toy or a new gadget in the USA. It
is touted to be the ‘hottest’ gift for Christmas and has become almost a
part of tradition. But this time around, this tradition could be broken.
There is simply no new toy for Christmas shoppers!

Shopkeepers are stocking less, leaning on classic items rather than new
ones and possibly discounting less in the final days before Christmas. More
than half of parents recently surveyed by UBS and America’s Research Group
said they felt there was no must-have toy this year, and more than
one-third said it was hard to find toys and gifts because nothing was new.

Why no news toys? Retailers are blamed for this, fair and square. After
loading up on toys in 2010, major stores like Wal-Mart had loads of unsold
stock that had to be liquidated in the January time frame. The hit toys
currently comprises of an ‘ageless’ list – Legos, Hot Wheels, Barbie. The
news is that stock with most retailers has come down sharply and that could
mean toys this Christmas could get even more expensive, with no discounts
expected.




-- 
CA. Rajesh Desai

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