Today, Paul Lussier gleaned this insight:

>               
> Return On Investment
> --------------------
> 
> This is yet another marketing term I find quite hard to quantify in reality, 

I'd disagree with that statement... the problem is more to do with ROI
being applied to computers.  ROI is a real, quantifiable accounting
number.  The problem is that it has nothing to do with computing 
resources.

It's easy to quantify the ROI on say, the cost of goods sold (i.e. the
price you pay for the raw materials you turn into a real product, or the
stuff you resell if you're a reseller). But how to you quantify the ROI on
the building you just bought to fit your employees in?  Unless you're
actually renting out office space, the ROI on such an investment is
virtually impossible to quantify.  But try to run your business without
that building...

Computers are like that.  They don't contribute directly to the bottom
line in most cases, but you've just GOT to have 'em.


-- 
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Derek D. Martin              |  Unix/Linux Geek
[EMAIL PROTECTED] |  [EMAIL PROTECTED]
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