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From: preetu nair <[EMAIL PROTECTED]>
Date: 17-Mar-2007 08:53
Subject: For Goajourno
To: Frederick FN Noronha <[EMAIL PROTECTED]>



http://www.cybernoon.com/DisplayArticle.asp?section=fromthepress&subsection=editorials&xfile=March2007_mediawatch_standard184&child=mediawatch
Media Watch - M.V. Kamath


When heads roll in the media

Friday, March 16, 2007 8:22:19 IST

The quality of regional papers in the US are suffering and the
journalists are paying for it with their jobs. In contrast, in India
daily newspapers are rising in circulation and competition is getting
severer and severer

Strange things are happening in the print media world, especially in
the United States. According to Sevanti Ninan who recently returned
from a visit to America, newspapers in that country "are becoming the
dinosaurs of the media world".

In her column in "The Hindu" she reported that just in one month
January 2007 The Philadelphia Inquirer , a paper of some distinction,
sacked seventy one of its staff. Sadly she added: "Walk around its
huge newsroom and you can spot the empty bays where journalists sat
till a few weeks ago. Furthermore she added: "Whether it is The Boston
Globe or the Baltimore Sun or the St Louis Post & Despatch in
Missourie, the quality regional papers are suffering. And the
journalists are paying for it with their jobs. The "Globe" announced
the closure of three foreign bureaus a couple of months ago in an
effort to minimize the 19 job cuts in its newsroom. Ninan reports that
the percentage of those reading newspapers has been dropping steadily
every year in every age group in the US between 1999 and 2005.

Rising costs
She adds: If students in universities in any part of the country read
newspapers, they are likely to be reading he New York Times which
takes care to woo them with subscriptions which cost 50 per cent of
the regular price for a home delivered copy.Significantly, The Times
of India reported a year ago (July 19, 2006) that The New York Times
plans to shrink the size of its pages in 2008, making them one and a
half inch narrower. TOI further reported that the NYT� also plans to
cut 1,500 jobs, including 800 positions at a New Jersey printing
plant.

The size reduction of the New York Times means a loss of 11 per cent
of the space devoted to news but apparently the paper plans to add
more pages to make up for that loss. It is pointed out that USA Today
and The Washington Post have also cut their size pointing to rising
newsprint costs and the loss of readers and advertisements to the
internet.

Contrast this with events in India. Daily newspapers are rising in
circulation and competition is getting severer and severer.
But that has not put off the Nagpur-based The Hitavada, for example.
As recently as February 20, 2007, Rajendra Purohit, the paper's
publisher performed the bhoomipoojan for construction of a new
spacious building in Avanti Vihar in Raipur.

The paper plans to install the latest technology, multi-colour
printing machine in its new premises. Having acquired the status of
the largest circulated No. 1 English newspaper in Central India, the
paper plans to expand its operations in the neighbouring state of
Orissa as well. Even more interestingly, the paper had launched a
'Knowledge magazine' for schools last year.

Vastly different from 'Twinkle Star' in style and focus, 'The
Hitavada' described its new venture in enticing words.Right from
science to fiction. From hobby to curiosity. From money to
environment. From fun to future. From language to values. From
personalities to heritage. Everything that a kid wants to know about
the world is packaged in a lucid form in The Hitavada Knowledge
magazine.
Apparently it is a weekly magazine for students to be distributed
exclusively in schools, the idea being to help add value to education.
Said the paper: When the idea was discussed with the authorities at
various schools, The Hitavada  team had very humbling experiences.
Some headmasters and principals were so overwhelmed with the idea of a
magazine aimed at creating a knowledge society that they expressed
readiness to pay the nominal subscription from their pockets even
before approaching the students.
These days one never really knows what really sells. I have before me
five issues of a monthly called Opportunities Today for Intellectual
Readers  and it has been in circulation since 1971. If it can survive
for 32 years it surely can survive for another seventy years.
Founded by S.S. Motwani, its current editors are Subhash Motwani and
Sunita Motwani-Makhija. OT claims that its mission is "to equip youth
of all ages with ideas, ideology, information, strengths and
inspiration to develop total competence, thus harness their untapped
POWER in bringing greatness and glory to self, society and the world
at large".

A great idea. There is no question that OT is highly informative but
it obviously needs greater exposure to the public. It should be of
particular appeal to the young, considering the nature of the articles
published and it is always sad to think that rubbish frequently sells
more than journals of substance.

Delicate task

OT  belongs to the latter category. It is well to remember at this
point what the editor-in-chief of 'The Hindu', N. Ram, told its
Readers Editor K. Narayanan as early as July 17, 2006. Mr. Ram was
talking about maintaining a balance between the editorial content and
the advertisement needs of a major newspaper  always a delicate task.
As Mr. Ram saw it, 'the key factor' in all this is a simple truth:
serious journalism doesn't pay for itself. It has to depend on
advertisement which, in the case of big Indian newspapers, contributes
80 per cent of the revenues needed not only for sustenance, but also
to create a healthy surplus for development. In the case of magazines
the problem is just as severe. But most magazines are either weeklies
or monthlies and anyone affluent enough to be willing to spare a few
lakhs a year can easily bring out a magazine of class, free from sex,
gossip, society news and all the rest.
If 'OT' has survived it is obvious that its proprietors can afford to
spend money on a noble cause. It takes not only a large vision, but
also courage to start  and run  a good magazine, even as it takes
courage and vision to deal with sensitive subjects like HIV and human
trafficking.

That is why 'Gomantak Times' deservers to be congratulated for giving
space to two of its reporters Preetu Nair and Peter de Souza for
reporting on those two subjects which have won them the UNDP-TAHA and
HIV and Human Development Resource Network�s (HDRN) Media Awards for
2006. Competing with over 300 reports in local and national dailies,
Nair and de Souza won the Award for pinpointing the people involved in
trafficking in Goa. HDRN congratulated the two reporters for going
behind the statistics and zeroing in on the men and women who add to
the traffic in Goa's sex highway. The two reporters also had the
courage for underlining the nexus between the offenders, the police
and the politicians�. No easy job, as any reporter can tell. 'Gomantak
Times' can justly be proud of its staff.


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"Live unnoticed"
----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Preetu Nair
Senior Reporter
Gomantak Times
St.Inez, Panaji
Goa-403 001
India
http://goadourado.sulekha.com/blog/posts.htm

"Freedom of mind is the real freedom"
Babasaheb Ambedkar
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