Eric,

You talk about "market-distorting practices". The biggest market-distorting 
factor in a subscription/licence model is of course that the party who pays is 
not the party who choses (at least 'gold' models put the choice in the hands of 
those who can sensibly choose: the authors). The question that I have is 
whether it is right at all that peer-reviewed literature is subject to choice 
when it comes to unfettered availability. Should peer-reviewed literature not 
be regarded as a kind of 'infrastructural' provision, like the road network? 
Paid for out of common funds, to enable everyone to reach the knowledge they 
need or like to have?

The BigDeal — the site-licence supreme — was intended for just such a purpose. 
A national (perhaps regional) 'infrastructural' provision of access to all 
peer-reviewed literature to all academics. Paid out of 'top-sliced' funds. 
Unfortunately, the wish to choose scuppered that idea. Rather than having 
access to everything, many librarians and their universities wanted to revert 
to selection of journals available electronically. Even where it meant paying 
the same, or even more, for a smaller selection of journals. I regard that as a 
historical mistake. In the modern world with technologies like the web at our 
disposal, selecting what should be available to researchers and students seems 
completely out of order; a remnant of an old order. Individual researchers and 
students should be enabled to decide what they need in terms of peer-reviewed 
literature, not having to rely solely on librarians and their local budgets.

In my opinion notions like 'double dipping' and other denigrating comments 
about hybrid OA/subscription journals are not warranted. That said, I am no 
great fan of hybrid journals. Actually, I am no great fan of journals. They are 
a way of organising and stratifying the peer-reviewed literature that has had 
it's time. The article is the meaningful entity; the journal just a label that 
is attached to an article, like a branded clothes label to a jacket. Nobody 
would read (or not read) an article just because it is in a particular journal. 
Nobody would cite (or not cite) an article just because it is in a particular 
journal. Researchers worth their salt read and cite articles that are relevant 
to their research, irrespective of the properly peer-reviewed journal they are 
published in.

Which brings me to your remark about bundling. A journal is a bundle, too.

I see the journal disappear over time. Articles will more and more often appear 
in repositories of sorts, 'platforms' if you wish, such as arXiv and PLOS One. 
(These platforms, by the way, can lay claim to being 'journals' — daily 
accounts — much more than most so-called journals that are anything but. 
Indeed, PLOS One is called a 'journal', yet it is essentially different from 
most traditional journals). Efforts to bring back the situation as it was in 
the 1950's are futile and no more than rearguard battles.

Jan

On 3 Jul 2013, at 21:30, "Eric F. Van de Velde" <[email protected]> 
wrote:

> Jan:
> I agree with you that pricing journals for a publisher is complicated, at 
> least when looking from the inside out. But that is no different from any 
> other supplier of a product. The problem with the academic journal market is 
> price transparency.
> 
> With Hybrid Gold OA publishers essentially tell us to trust them to do the 
> right thing. The problem is that the market is already so distorted because 
> of other business practices that there is no way for buyers to check they are 
> doing the right thing.
> 
> Hybrid Gold OA is just one other part of market-distorting practices, which 
> include:
> 
> 1. Site licenses
>     a) They force a university to make uniform decisions for a large and 
> diverse group, rather than let individuals decide what exactly they need, 
> which would be a far more realistic indicator of usefulness of a journal than 
> impact factor or surveys. It forces universities to buy more than they need.
>     b) Publishers try to hide the costs of journals through nondisclosure 
> clauses in contracts, thereby reducing transparency. It is impossible for 
> universities to evaluate how good a negotiator their library is, as there is 
> no way to compare the results with other universities and libraries.
> 
> 2. Bundling
>     a) Publishers use the market power of one journal to force universities 
> to subsidize new and marginal journals.
>     b) Forces universities to subscribe to more than they need, exacerbating 
> 1.a)
>     c) It decreases price transparency, exacerbating 1.b)
> 
> 3. Consortial deals
>     a) Again, this is a strategy to make universities buy more than they 
> need, exacerbating 1.a)
>     b) Decrease price transparency, exacerbating 1.b)
> 
> All of these practices make it impossible to assess prices. Their complexity 
> increases the total cost at the publisher's end. It increases the 
> administrative cost at the university's end. And, this market cannot operate 
> without a plethora of middlemen, each of which add administrative overhead 
> and profit margins.
> 
> I have no doubt there are many people among publishers who work hard and try 
> to do right. But, there is no way of knowing. In this context, Hybrid Gold is 
> impossible to support.
> 
> --Eric.
> 
> 
> 
> http://scitechsociety.blogspot.com
> Twitter: @evdvelde
> 
> Telephone:      (626) 376-5415
> E-mail: [email protected]
> 
> 
> On Tue, Jul 2, 2013 at 10:24 AM, Stevan Harnad <[email protected]> wrote:
> I'll leave it to others to reply to the many questionable details below. Let 
> me just say that "double-dipping," is not motive term but a very clear, 
> objective one (though it might well give rise to some emotions!): It means 
> being paid twice for the same product.
> 
> And that's precisely what happens with hybrid-Gold OA: The same publisher is 
> paid twice for the very same article: once by subscribing institutions, once 
> by the author. To ask people to think of this as "two different journals" is 
> double-talk.
> 
> On Tue, Jul 2, 2013 at 10:38 AM, Jan Velterop <[email protected]> wrote:
> Hybrid journals – journals that combine toll access to some articles with 
> open access to others – do not generally enjoy a good press. Terms such as 
> 'double-dipping' are frequently used. This is not justified, as a general 
> rule.
> 
> The difficulty is that even a basic understanding of how a subscription 
> system works is often lacking outside (and even sometimes inside echelons of) 
> the publishing community. For example, deciding on the price of subscriptions 
> depends on a number of prior assumptions. There are possibly more than these 
> three, but they are important ones:
> 1) how many subscriptions do we expect to be able to sell;
> 2) how many submissions will we get and how many of those will be accepted 
> for publication (i.e. what will the costs be); and
> 3) what margins can we expect to contribute to overheads and profit (or 
> surplus, in the case of a not-for-profit publisher).
> 
> Typically, a publisher will have a portfolio of journals of which some do 
> well, some just break even, and some make a loss if all costs, including 
> overheads, are fully allocated. Hybrid journals will be found in all three 
> categories. So what does 'double-dipping' mean? Are loss-making hybrid 
> journals 'half-dipping'? Is 'double-half-dipping' — in the case of those loss 
> making journals — just 'single dipping'? Does it even make sense to think in 
> those terms?
> 
> I think not. If a rebate on the subscription price is expected for a hybrid 
> journal with OA articles in it, would one also expect to pay a premium on the 
> subscription price of a loss-making hybrid journal? The objective way to look 
> at it is to see the subscription price as the price to be paid for the non-OA 
> articles that are published in a hybrid journal, simply ignoring the OA 
> articles (which are freebies, to the subscriber). That subscription price may 
> be perceived as low or high — whether or not expressed in subscription price 
> per non-OA article — but that is what a subscription to a hybrid journal is: 
> a subscription to the non-OA content. Incidentally, comparing subscription 
> prices per article (p/a) across a library collection will show a very wide 
> range, and the inclusion or exclusion of hybrid journals is not likely to 
> make any difference whatsoever in the distribution of p/a in that range.
> 
> It may be helpful to think of a hybrid journal as twin journals sharing the 
> same title, Editor, Editorial Board and editorial policy: one 
> subscription-based, and one OA.
> 
> The OA articles in a hybrid journal are just as much OA as in any OA journal 
> as long as they give the reader/user the same rights (of access and re-use), 
> i.e. as long as they are covered by a licence such as the Creative Commons 
> Attribution License (CC-BY) and not the CC Attribution Non-Commercial License 
> (CC-BY-NC). Applying CC-BY-NC licences, which does happen, is likely to be a 
> sign of insecurity on the part of a publisher (hanging on to a 'control' 
> element that is wholly inappropriate for OA) or of a lack of understanding as 
> to what the purpose of open access actually is.
> 
> As said, hybrid journals do not generally enjoy a good press, but I have 
> heard positive comments about them as well in the scientific community. Those 
> relate to the notion that the editorial policy (the acceptance/rejection 
> policy) of hybrid journals is not influenced by the potential financial 
> contribution coming from APCs, where the 'open choice' is given as an option 
> only after the article has passed peer review and is accepted (which 
> typically the point where the option is presented to the author). I don't 
> think acceptance and rejection policies of any respectable OA journal are 
> influenced by the prospect of authors paying anyway, and I certainly don't 
> know of any such practices at the OA publishers I am familiar with, but it is 
> an extra assurance hybrid journals offer that that is indeed not the case for 
> them.
> 
> In any event, 'double-dipping' is an emotive term the use of which is not 
> conducive to a rational debate.
> 
> Jan Velterop
> _______________________________________________
> GOAL mailing list
> [email protected]
> http://mailman.ecs.soton.ac.uk/mailman/listinfo/goal
> 
> 
> _______________________________________________
> GOAL mailing list
> [email protected]
> http://mailman.ecs.soton.ac.uk/mailman/listinfo/goal
> 
> 
> _______________________________________________
> GOAL mailing list
> [email protected]
> http://mailman.ecs.soton.ac.uk/mailman/listinfo/goal

_______________________________________________
GOAL mailing list
[email protected]
http://mailman.ecs.soton.ac.uk/mailman/listinfo/goal

Reply via email to