Why Are We Not Boycotting Academia.edu?


Coventry University

Tuesday 8th December 2015

3:00-6:00pm

Ellen Terry Building room ET130



With:

Janneke Adema – Chair (Coventry University, UK)

Pascal Aventurier (INRA, France)

Kathleen Fitzpatrick (MLA/Coventry University, US)

Gary Hall (Coventry University, UK)

David Parry (Saint Joseph’s University, US)



Organised by The Centre for Disruptive Media: 
www.disruptivemedia.org<http://www.disruptivemedia.org/>



Registration: 
http://why-are-we-not-boycotting-academia-edu.eventbrite.co.uk<http://why-are-we-not-boycotting-academia-edu.eventbrite.co.uk/>



________________________________



With over 36 million visitors each month, the San Francisco-based 
platform-capitalist company Academia.edu is hugely popular with researchers. 
Its founder and CEO Richard Price maintains it is the ‘largest 
social-publishing network for 
scientists<http://fortune.com/2015/05/08/scientists-social-study/>’, and 
‘larger than all its competitors put 
together<http://fortune.com/2015/05/08/scientists-social-study/>’. Yet posting 
on Academia.edu is far from being ethically and politically equivalent to using 
an institutional open access repository, which is how it is often understood by 
academics.



Academia.edu’s financial rationale rests on the ability of the 
venture-capital-funded professional entrepreneurs who run it to monetize the 
data flows generated by researchers. Academia.edu can thus be seen to have a 
parasitical relationship to a public education system from which state funding 
is steadily being withdrawn. Its business model depends on academics largely 
educated and researching in the latter system, labouring for Academia.edu for 
free to help build its privately-owned for-profit platform by providing the 
aggregated input, data and attention value.



To date over 15,000 researchers have taken a stand against the publisher 
Elsevier by adding their name to the list on the Cost of 
Knowledge<http://thecostofknowledge.com/> website demanding they change how 
they operate. Just recently 6 editors and 31 editorial-board members of one of 
Elsevier's journals, Lingua, went so far as to resign, leading to calls for a 
boycott and for support for Glossa, the open access journal they plan to start 
instead. By contrast, the business practices of Academia.edu have gone largely 
uncontested.



This is all the more surprising given that when Elsevier bought the academic 
social network Mendeley in 2013 (it was 
suggested<http://www.newyorker.com/tech/elements/when-the-rebel-alliance-sells-out>
 at the time that Elsevier was mainly interested in acquiring Mendeley’s user 
data), many academics deleted their profiles out of protest. Yet generating 
revenue from the exploitation of user data is exactly the business model 
underlying academic social networks such as Academia.edu.



This event will address the following questions:

  *   Why have researchers been so ready to campaign against for-profit 
academic publishers such as Elsevier, Springer, Wiley-Blackwell, and Taylor & 
Francis/Informa, but not against for-profit platforms such as Academia.edu 
ResearchGate and Google Scholar?
  *   Should academics refrain from providing free labour for these publishing 
companies too?
  *   Are there non-profit alternatives to such commercial platforms academics 
should support instead?
  *   Could they take inspiration from the editors of Lingua (now Glossa) and 
start their own scholar-owned and controlled platform cooperatives for the 
sharing of research?
  *   Or are such ‘technologies of the self’ or ‘political technologies of 
individuals’, as we might call them following Michel Foucault, merely part of a 
wider process by which academics are being transformed into connected 
individuals who endeavour to generate social, public and professional value by 
acting as microentrepreneurs of their own selves and lives?

About the speakers



Janneke Adema is Research Fellow in Digital Media at Coventry University. She 
has published in numerouspeer-reviewed journals and edited books including New 
Formations; New Media & Society; The International Journal of Cultural Studies; 
New Review of Academic Librarianship; LOGOS: The Journal of the World Book 
Community; and Krisis: Journal for Contemporary Philosophy. She blogs at Open 
Reflections:http://www.openreflections.org/



Pascal Aventurier has been leading the Regional Scientific Information Team at 
the French National Institute for Agricultural Research’s (INRA, France) PACA 
Centre since 2002. He is also co-leader of the scientific information 
technology group. His focus is on research data, linked open data, open 
science, knowledge management and controlled vocabularies, as well as 
researching digital and social tool practices. His team is also exploring the 
evolution of social networks for academic use. His recent piece on ‘Academic 
social networks: challenges and opportunities’, is available here: 
http://www.unica-network.eu/sites/default/files/Academic_Social_Networks_Challenges_opportunities.pdf



Kathleen Fitzpatrick is Director of Scholarly Communication at the MLA, and 
visiting professor at Coventry University. The author of Planned 
Obsolescence<http://www.amazon.com/gp/product/0814727883/ref=as_li_ss_tl?ie=UTF8&tag=plannedobsole-20&linkCode=as2&camp=217145&creative=399373&creativeASIN=0814727883>
 (2011) she is also co-founder of the digital scholarly 
networkMediaCommons<http://mediacommons.futureofthebook.org/>. Her recent piece 
on Academia.edu, ‘Academia. Not Edu’, is available 
here:http://www.plannedobsolescence.net/academia-not-edu/.



Gary Hall is Professor of Media and Performing Arts, Coventry University, UK, 
and co-founder of Open Humanities Press. His new monograph, Pirate Philosophy, 
is forthcoming from MIT Press in early 2016. His recent piece on Academia.edu, 
‘What Does Academia.edu’s Success Mean for Open Access?’, is available here: 
http://blogs.lse.ac.uk/impactofsocialsciences/2015/10/22/does-academia-edu-mean-open-access-is-becoming-irrelevant/



David Parry joined Saint Joseph's University in the Fall of 2013. His work 
focuses on understanding the complex social and cultural transformations 
brought about by the development of the digital network. He is particularly 
interested in understanding how the internet transforms political power and 
democracy. He also researches and is an advocate for Open Access Research. His 
work can be found at www.outsidethetext.com<http://www.outsidethetext.com/>.

Dr. Janneke Adema | Research Fellow Digital Media | Centre for Disruptive Media 
| School of Media and Performing Arts | Faculty of Arts and Humanities | 
Coventry University | ++447808738388 |
[email protected]<mailto:[email protected]> | 
www.openreflections.wordpress.com<http://openreflections.wordpress.com/> | 
http://twitter.com/Openreflections
<http://twitter.com/Openreflections>
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