A Twitterised Report of Publishing Next 2013 (Goa, Sept 20-21) https://twitter.com/PublishingNext
Publishing Next the 2 day publishing conference held at Panaji, Goa: Publishing Next '13 comes to an end. #pubnext Publishing Next The last of many panel discussions, workshops and insight talks at PN '13 comes to an end! #pubnext Publishing Next Anil Kumar: "You have to play around with options that work for a community." #pubnext Publishing Next PD on 'Strategies for Trading Rights' with Manasi Subramaniam, Rubin D’Cruz, Kannan Sundaram & V C Thomas has concluded #pubnext Publishing Next One of the attendee points out, "Not everyone who buys books, is buying them to read." #pubnext Prachi Trivedi Kinjal Shah: Place books where the customers are going #pubnext [http://crossword.in] Estrade Magazine Bipin Shah: #india really in need for more #bookreviews #pubnext Vinutha Mallya We cant sell everything. We are like editors, and decide what we should sell: Kinjal Shah #pubnext [http://crossword.in] Vinutha Mallya Your key target reader is changing however much you do not want him to change: Malcolm Neil @dingotookmybaby #pubnext Publishing Next V C Thomas "Content should be interesting & interactive to qualify as a good candidate for translation into other languages" #pubnext Vinutha Mallya Foreign publishers have openly accepted that last year they survived on the business they got from India: Venkat Valliappan #pubnext K. Satyanarayan Diviya Kapur: people walk into an indep book stores like ours to browse but don't buy. Hard on us. Indep stores will die soon. #pubnext [Diviya Kapur runs Literati, the amazing Goa-based library] Publishing Next Venkat Valliappan: "The online bookstores are here only to be taken over by somebody." #pubnext Publishing Next Kinjal Shah: "Unless the price of a product goes up, the retailer will not avail of its benefit." Vinutha Mallya There has to be a level-playing field if everyone has to compete. Discounts have to be the same: Diviya Kapur #pubnext Publishing Next Diviya Kapur: "Independent book stores will die out!" #pubnext Publishing Next Diviya Kapur: "Given that its a demand driven market we have to only hope for customer loyalty." #pubnext Vinutha Mallya Indie bookstores are at a disadvantage. Commissions given to online and chain stores is more than what we are given: Divya Kapur #pubnext Vinutha Mallya We dont have a strong booksellers association in the country: Anil Kumar #pubnext Publishing Next Panel Discussion on 'Strategies for Trading Rights' with Manasi Subramaniam, Rubin D’Cruz, Kannan Sundaram & V C Thomas has begun #pubnext Vinutha Mallya Online is the best place where a book can find its appropriate reader: Tom Mangatt #pubnext [Tom Mangatt runs the biggest online bookstore in Kerala] Publishing Next The panel discussion on the evolution of book retail chaired by Tom Mangatt has now begun. #pubnext K. Satyanarayan RT @VinuthaMallya: In Hindi about 90% manuscripts are selected from what writers have written, only 10% are commissioned: Nirupam #pubnext Publishing Next The workshop on 'e-Distribution of Indian Language Content' by Santanu Chowdhury has concluded #pubnext Publishing Next Santanu Chowdhury "Web browsers on hand-held devices are not completely compliant with HTML 5" #pubnext Vinutha Mallya Literature is being written about life between travelling from home to work and back, and not beyond: Nirupam #pubnext Publishing Next Santanu Chowdhury "Print publishing workflow does not really support ebook production" #pubnext Vinutha Mallya The point we are making is, Indian readers are now creating the market: @reddymadhavan #pubnext Publishing Next The workshop on 'e-Distribution of Indian Language Content' by Santanu Chowdhury has begun #pubnext Publishing Next @fn: "In english there is a lot of non-fiction writing but in regional languages there is only creative writing." #pubnext Publishing Next @reddymadhavan : "In a culture where there is so much social bonding I don't think reading encouraged." #pubnext Publishing Next "Self publishing and ePublishing are happening at its own pace and its for the evolved writer" :@anuradhagoyal #pubnext Publishing Next The workshop on 'Book Publishing & Design' by Anna Gerber has concluded #pubnext Publishing Next @reddymadhavan : "The maximum number of readers I encounter are on the Delhi Metro." #pubnext Vinutha Mallya The future of print is very safe in Hindi for a long time to come: Nirupam #pubnext Publishing Next Swapna Dutta: "Children have no access to Indian Books so then how do you plan to create a market for them?" #pubnext Publishing Next @SangeetaMamgain "Book shops were opened for the love of books, but today they are just meant for the business." Publishing Next @fn: Are we addressing every reader? No we're not. In a country like India, we're touching just the tip of the iceberg." #pubnext Publishing Next @fn : "demand creates its own supply, thats where publishers need to work." #pubnext Publishing Next attendee: "libraries refuse to give out books to the kids because they might get spoilt" #pubnext Publishing Next Anna Gerber "Beyond the making it's also about being inclusive that is involving your readers in some way" Publishing Next Bhagat has created this whole niche genre in the industry that works: @anuradhagoyal #pubnext Vinutha Mallya When you talk of Chetan Bhagat, how much of feedback from readers is genuine and how much rides on the wave of hype?: @fn #pubnext Publishing Next @fn : "We do not have effective reader feedback mechanism." #pubnext Publishing Next @reddymadhavan : "The best way to market yourself now, is on the internet." #pubnext Publishing Next @satya_nirupam: "The youth have returned to Hindi reading due to the internet." #pubnext Vinutha Mallya Audio books are of interest to Hindi readers, who feel they wont have to take time out to read the book:Satyanand Nirupam Publishing Next @satya_nirupam : "Children are considered as children until they have a job of their own." #pubnext Vinutha Mallya Blogs are eating into the book reading space: @anuradhagoyal #pubnext Publishing Next @anuradhagoyal points out that we are a youth obsessed nation and we want to cater to the youth's needs. #pubnext Vinutha Mallya I have a sneaking admiration for Bhagat. His characters appear as if they are next door: Swapna Dutta #pubnext Vinutha Mallya Chetan Bhagat has made non book readers into readers: @anuradhagoyal #pubnext Publishing Next @anuradhagoyal : "You need a layer that converts non-readers into readers." #pubnext @anuradhagoyal : "There are books that are best sellers which are not read at all." Publishing Next @anuradhagoyal points out that a strong reaction comes from readers only they really relate to someone. #pubnext Vinutha Mallya The young readers have such complicated lives, that they dont want to read anything too serious: Nirupam #pubnext Publishing Next @satya_nirupam: "today quality of production matters and not the name of the publishing house under which the book is published" #pubnext Vinutha Mallya I dont think, as a publisher we service readers' needs: Frederick Noronha #pubnext Publishing Next @fn: "There are hardly any scientific studies that tell us what a reader wants." #pubnext Vinutha Mallya Indian reader is a mythical beast... he doesnt exist. There are different markets: Frederick Noronha #pubnext Publishing Next Swapna Dutta points out that the kids now-a-days only want to see cartoons...#pubnext Vinutha Mallya Classics are in greater demand in rural India and smaller cities, in areas where medium of instruction is not English: Swapna Dutta #pubnext Publishing Next Panel discussion- 'Is the Indian reader changing' moderated by @reddymadhavan has begun. #pubnext Publishing Next The workshop on 'Book Publishing & Design' by Anna Gerber has begun #pubnext Publishing Next Next panel discussion 'Is the Indian reader changing' to start in 5 mins. #pubnext Publishing Next The workshop on 'Film and TV Adaptations of Books' has concluded #pubnext Meenakshi Madhavan People are looking for new stories (on tv). Huge possibilities for regional language writers. Huh. #pubnext @PublishingNext Meenakshi Madhavan @reddymadhavan Romance books are hard to sell, because the film industry has kinda figured out how to make them without help. #pubnext Meenakshi Madhavan @reddymadhavan India needs sports books to turn into movies. Writers, get cracking. #pubnext Meenakshi Madhavan @reddymadhavan Approach it not book wise but genre wise. 'hi, i write romance' for eg. #pubnext @publishingnext Publishing Next @PublishingNext 21 Sep The workshop on 'Film and TV Adaptations of Books' has begun #pubnext Meenakshi Madhavan @reddymadhavan 21 Sep Sitting in on a workshop on film & tv adaptations of books at #pubnext i hope they talk about GoT. Publishing Next Workshop 'The Importance of Book Reviews in Book Marketing' by Anuradha Goyal has come to an end #pubnext Publishing Next @anuradhagoyal "You as a publisher can multiply the effect of a review through social media" #pubnext Publishing Next @PublishingNext Vijay quotes Henry Jenkins : "Our focus should not be on emerging technologies but on emerging cultural practices." Vinutha Mallya @VinuthaMallya Vijay Sampath: in every other medium,i.e. tv, newspapers etc, content is profitable. #pubnext Publishing Next @anuradhagoyal "With online reviews quality VS quantity is the dilemma" #pubnext Publishing Next @sampathvijay : "If your content is not interesting, then people will not be interested." #pubnext Publishing Next @PublishingNext 21 Sep Vijay quotes 'Anant Pai'- "If Indian Children are to dream then should dream about India" #pubnext Publishing Next CEO of Amar Chitra Katha, Vijay Sampath addresses PN '13 #pubnext Publishing Next Workshop 'The Importance of Book Reviews in Book Marketing' by Anuradha Goyal has begun #pubnext Publishing Next Pannel Discussion: 'Understanding Print' with Bipin Shah, Gerard da Cunha, Indu Chandrasekhar & A. Appadurai has concluded #pubnext Vinutha Mallya Indu: Important to empanel and professionalise printer relationship. Identify, work with local printers, make them more efficient. #pubnext Vinutha Mallya @VinuthaMallya Indu: The average publisher is not interested in production. We need to educate ourselves on production and printing tech. #pubnext Publishing Next Indu Chandrasekhar "As publishers we are not as concerned with production technology as we ought to be" #pubnext Vinutha Mallya Appadurai/HP explains the difference between digital offset tech, b/w powder based and ink based print tech. Discussion on lifespan #pubnext Publishing Next V C Thomas: "Earlier there were more exchanges among local languages, but off late English has been diminishing this." #pubnext Vinutha Mallya Appadurai of HP: digital print tech will revolutionise printruns of 2500 and more. Digi Inkjet will compete with digi offset soon. #pubnext Vinutha Mallya Warehouse cost needs to be considered when looking at costs saved with digi tech printing. 'Understanding Print'. Publishing Next Madhavi Sardesai: "Konkani books are given grants by the government and those that are not, are bought by the government." #pubnext Publishing Next A. Appadurai "Digital printing facilitates standardization" Publishing Next Menka Shivdasani;"English is the common language there is no getting away from that." #pubnext Menka Shivdasani; "You're going to write a poem because its grabs you by your throat and surprise you with what comes out of it." #pubnext Publishing Next Menka Shivdasani- "Everytime we read a poem we realize that there are 10 other ways to write the poem better" #pubnext Vinutha Mallya Gerard Da Cunha: I publish about 2 books a year, work with only one printer, select paper with him, publish 5000 copies. Publishing Next Menka Shivdasani: "The ability to read in your own native language depends whether you are culturally routed in your heritage." #pubnext Anuradha Goyal Konkani language is spread across 5 scripts-Devnagari,Roman,Kannada, Malyalam & Arabic-happens to languages without scripts #pubnext Vinutha Mallya Gerard Da Cunha, prominent architect based in Goa speaks on how he published the successful 'Houses of Goa' book. #pubnext Publishing Next 'Konkani should be translated so that it gets better visibility' says Madhavi Sardesai #pubnext Publishing Next Gerard da Cunha, an architect by profession designed the Krishnadas Shama State Central Library - Venue of Publishing Next 2013 #pubnext Anuradha Goyal Advantage of having a publishing conference in Goa - little known local language Konkani gets highlighted to rest of the country #pubnext Publishing Next Madhavi Sardesai: "Local people themselves thought that Konkani was a language meant only for communication and not for writing." #pubnext Uddipana Goswami: "We do not pay that much attention to Children's literature in our country" #pubnext Anuradha Goyal Books Fairs, Railway stations and bus stands are the only places where Hindi books get sold across Hindi belt - @satya_nirupam at #pubnext Anuradha Goyal Parents encourage kids not to read anything but text books - says @satya_nirupam at #pubnext Publishing Next Panel Discussion on Cultivating Readership in India chaired by Uddipana Goswami begins... #pubnext Panel Discussion: 'Understanding Print' with Bipin Shah, Gerard da Cunha, Indu Chandrasekhar & A. Appadurai has begun #pubnext Sangeeta Mehra Blog writing is different from book writing, editors will never loose their relevance. #pubnext A R Venkatachalpathy Publishing Next We should make sure that the great book massacre does not take place in our country: AR Venkatachalapathy Vinutha Mallya We need to focus on culture of books rather than sales figures... ARV #pubnext Abhaya Agarwal Missing #pubnext this year but getting some glimpses via @VinuthaMallya and @yodakinthestore Vinutha Mallya The relationship between editors and authors can sometimes be difficult and fraught: ARV #pubnext Arpita Das ARV:Authors value editors.Till Ravi Dayal's death AmitavGhosh gave Indian rights only to him. #pubnext We must focus on the culture of books Arpita Das ARV: Books are a unique product. If you want a Dostoevsky and you are handed a Tolstory, the bookstore might lose a customer. #pubnext Vinutha Mallya @VinuthaMallya Without editors there will not be good books: ARV #pubnext Retweeted by Publishing Next Arpita Das ARV: there needs to be a better relationship between marketing people and editors/writers. #pubnext Vinutha Mallya [We have] to look more closely and push for institutional marketing of books: ARV #pubnext K. Satyanarayan VC Thomas: Kerala, lib purchase budget is 15cr/yr. Big publishers try to cancel that to deny lib orders for small publishers. #pubnext Publishing Next I believe books have to be promoted: AR Venkatachalapathy #pubnext Vinutha Mallya Distrubution structures instead of disintegrating are taking the first baby steps towards growth: ARV #pubnext Arpita Das Sunil Mehta:In Marathi I'd be first publisher to do ebooks.We did not want to use unicode. Had our own font embedded in epub format #pubnext Vinutha Mallya Online buying has actually increased sales: ARV #pubnext Vinutha Mallya You need not be located in the admin capital or cultural capital to be published: ARV #pubnext Vinutha Mallya New technologies are a leveller, same softwares are being used, same machines to print are being used: ARV #pubnext Arpita Das ARV: the new technology is a great leveller. It drastically reduces the gap between publishing haves and havenots. #pubnext Vinutha Mallya Takes a long time for new technologies to come [in publishing] and it takes economies of scale: ARV #pubnext Arpita Das ARV: As long as content is priority, the form will follow. The fear is actually the fear of technology. #pubnext Vinutha Mallya As long ad you continue to focus on content, the form will follow:ARV #pubnext Vinutha Mallya In the last 15-20 years, the number of translations from Indian language has increased:ARV #pubnext Arpita Das ARV: Translations have burgeoned again and become important. #pubnext All this will give a fillip to content and new #writers. Arpita Das ARV: the last 10 years--the time when we are talking of the death of the book-- have opened up opportunities for Tamil writers. #pubnext Arpita Das Wonderful to spend time with one of my first #YodaPress authors, A.R.Venkatachalapathy here @PublishingNext #pubnext K. Satyanarayan @satyanarayan: AR Venkatachalapathy: A new class of Tamil book readers is emerging. The have money and want to buy. Arpita Das ARV: we should thank the prophets of doom. They make the people interested in books sit up and buy more books. K. Satyanarayan @satyanarayan: AR Venkatachalapathy: The last 10-12 years has been the golden age for Tamil book publishing #pubnext Vinutha Mallya We should thank the prophets of doom because those who care about them become alert: AR Venkatachalapathy #pubnext Arpita Das A.R.V.:till the 90s the Madras Book Fair was like a Lovers' Park.But the last 10 years have been the golden age of Tamil publishing #pubnext K. Satyanarayan AR Venkatachalapathy: The last 10-12 years has been the golden age for Tamil book publishing #pubnext Vinutha Mallya In the last few years, book fairs have become an important conduit for book distribution in Tamil region: AR Vinutha Mallya You find an increase in titles, the volume of the books and the nature of the books: AR Venkatachalapathy #pubnext Vinutha Mallya There is also an emergence of niche publishing: AR Venkatachalapathy #pubnext Arpita Das A.R.V.: 'Carpet bombing does not work culturally.' #pubnext Vinutha Mallya Both in trade and academic publishing, there has been a great amount of capital infusion: AR Venkatachalapathy #pubnext Vinutha Mallya The spillovers from newspaper readership is enough to sustain books: AR Venkatachalapathy. #pubnext Arpita Das Thrilled that #YodaPress author A.R.Venkatachalapathy, brilliant cultural historian, is delivering keynote address @PublishingNext #pubnext Vinutha Mallya Take the case of newspapers, phenomenal growth is documented across languages. #pubnext Anuradha Goyal Do you know Publishing is not recognized as an industry by Govt of India, hence has no access to capital. @PMOIndia Arpita Das A.R.Venkatachalapathy:'People who don't read keep telling us that books are dying. Why should I care.' #pubnext Vinutha Mallya Those who dont read books keep saying that books will die: AR Venkatachalapathy. #pubnext Vinutha Mallya I have an academic interest in the study of books: AR Venkatachalapathy. #pubnext Publishing Next Historian author and translator, A.R Venkatachalapathy addresses the conference #pubnext Publishing Next Day 2 Publishing Next '13 Begins ..... FN +91-832-2409490 or +91-9822122436 [email protected]
