> I would like to use Google Base API as a backend DB for a WEB
> application. Users who are using the service will not know that Google base is
> behind...

how could you possibly expect to use a google product - for free - and
represent it as your own ?

try reading the terms and you would realize your service - or
'potential' service - is prohibited.

http://code.google.com/apis/base/terms.html

1.3 Real-Time Queries Only and No Content Removal. You may only
display Content from Base within or through a Base API Implementation.
You may not store content from Base and your Base API Implementation
must use a live feed from Base rather than make static or stored uses
of Base Content. You may not and may not permit third parties to
scrape Base, or store or use Content queried from Base in a manner
that permits use of the Content outside of Google's services or Your
Base API Implementation or enables access to mass downloads or
bulkfeeds of any Content queried from Base.

1.4 No resale of service. You agree not to reproduce, duplicate, copy,
sell, trade, or resell any portion of the Content within Google Base,
Your Google Base API Implementation, or access to Google Base.

2.4 Attribution. The Google Base Content provided to You through the
Service may contain the trade names, trademarks, service marks, logos,
domain names, and other distinctive brand features of Google, its
partners, or other third party rights holders of content indexed by
Google. You may not delete or in any manner alter these trade names,
trademarks, service marks, logos, domain names, and other distinctive
brand features.

When you display search results or other Content from Google Base, You
must clearly and conspicuously attribute the source of the results or
other Content by displaying any attributions that are included within
the Content and, if not included within the Content, a "powered by
Google" attribution within Your display. The documentation for Base
may include other attribution requirements and if it does, you must
display attribution according to the documentation. Any display of
attribution must be in accordance with Section 2.3 of these Terms of
Service.

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