I am writing an iPhone app, basically a flyer for a handful of stores.
If the user likes an item advertised for store X, I'm giving them the
option
to see (on a map) where the closest store X is to them.

It's like the 'Maps' app on the iPhone: I can type in
"Starbucks" (say),
and pins will drop showing the stores closest to where I am.

How can I recreate that functionality in my app? It is unclear to me
which API I could use, and even if it is available to me.

The alternative would be to maintain a database (long & lat) of
known locations of these stores. (And why would I want to do that,
when it is clear that Google is already doing it?)

Thanks, I hope this question is not too general.

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