Hmm, today's ET says Advani's is coming up with Swadeshi 2.0 to counter
economic crisis......also,see "Will we overcome?" in Kafila<http://kafila.org/>


On Fri, Feb 13, 2009 at 12:27 PM, NUAIMAN <[email protected]> wrote:

>  They call it Mellow Yellow? Thu Feb 12, 2009 9:48am EST
>
> By Matthias Williams
>
> NEW DELHI (Reuters) - A hardline Hindu organization, known for its
> opposition to "corrupting" Western food imports, is planning to launch a new
> soft drink made from cow's urine, often seen as sacred in parts of India.
>
> The Rashtriya Swayamsevak Sangh (RSS), or National Volunteer Corps, said
> the bovine beverage is undergoing laboratory tests for the next 2 to 3
> months but did not give a specific date for its commercial release.
>
> The flavor is not yet known, but the RSS said the liquid produced by
> Hinduism's revered holy cows is being mixed with products such as aloe vera
> and gooseberry to fight diseases such as diabetes and cancer.
>
> Many Hindus consider cow urine to have medicinal properties and it is often
> drunk in religious festivals.
>
> The organization, which aims to transform India's secular society and
> establish the supremacy of a Hindu majority, said it had not decided on a
> name or a price for the drink.
>
> "Cow urine offers a cure for around 70 to 80 incurable diseases like
> diabetes. All are curable by cow urine," Om Prakash, the head of the RSS Cow
> Protection Department, told Reuters by phone.
>
> Prakash, who is based in Hardwar, one of four holy Hindu cities on the
> river Ganges where the world's largest religious gathering takes place, said
> the product will be sold nationwide but did not rule out international
> success.
>
> "It is useful for the whole country and the world as well. It will be done
> through shops and through corporates," he said.
>
> The Hindu group has campaigned against foreign imports such as Pepsi and
> Coca Cola in the past, which it sees as a corrupting influence and a tool of
> Western imperialism.
>
> The RSS was temporarily banned after a Hindu mob tore down a mosque in 1992
> which lead to bloody religious riots.
>
> The Shiv Sena, a hardline Hindu political party also known for attacking
> what it sees as threats to Indian culture such as Valentine's Day, started a
> similar initiative last year to appeal to its powerbase in Mumbai.
>
> To promote the food of the native Marathi culture, the Shiv Sena said it
> was "making a chain like McDonalds" to sell a popular local fried snack
>
> >
>

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