[In the coming year, India would have to depend on the internal market
for its growth just as China has realised this fact. For that, the
Government would have to help reduce the rapidly growing inequity to
boost demand. But such steps could be mistaken for being
anti-business. The Government would have to also increase expenditures
on education and health but the last Central budget has moved in the
opposite direction.]

http://www.tribuneindia.com/news/comment/create-a-sentiment-conducive-for-growth/176842.html

Posted at: Dec 30 2015 12:37AM
Arun Kumar
Create a sentiment conducive for growth
The claim of better economic performance of the Government is being
overshadowed by the criticism of the sectarian and divisive agenda
being pursued. More than economic ranking and brand value, that have
been affected by the rising civil strife, what is required is a
rethink at the level of policies.

After the Federal Reserve lifted interest rates the first time in a
decade, Asian stock markets rallied. The long-term effect of the
measure, however, remains to be seen. AFP

THE year 2015 is ending with good news for the government with the
mid-term economic review predicting that the economy will achieve 7.5
per cent growth. It is less than expected earlier but makes India the
world's fastest-growing economy. The news on the industrial front
suggested an uptick. However, the services sector is not doing so well
and the export front is dismal. The uncertainty about the impact of an
increase in the interest rates in the US is over but its long-range
impact will slowly play itself out in the coming months. So, the NDA
has something to cheer about in the midst of many negatives.

During the Parliament debate on intolerance, the NDA was on the
defensive. Everyone agrees that intolerance not only hurts India but
also spoils its image abroad, thereby having a negative economic
impact. Moody's Analytics warned India against following a narrow
agenda due to this reason. This is not an isolated view since the US
State department, Zubin Mehta and others have raised similar concerns.

The Government got a pat on the back when India's “brand value”
improved by one rank over last year to seventh and India jumped 12
ranks to the 130th position among 189 countries in “Ease of Doing
Business”. The Finance Minister is not too pleased with this low rank
and felt it should have been higher.

The NDA's claim of better economic performance is being overshadowed
by the rising criticism of the sectarian and divisive agenda.
Intellectuals of various hues have protested and there is bad press.
Just like Volkswagen lost brand value after it was found to have fixed
the software to show lower emissions in its diesel vehicles, India has
also lost “brand value” due to the rising civil strife.

Brand valuation of a nation is problematic. A product or a company is
simpler to value since their income stream is commercially defined.
But how does one do that for a nation?In the case of a branded
product, the owner of the brand gets an income as royalty from the
producer and this is used to value the brand. But, to treat a nation
as a “brand” and get the income earned is problematic.

Brand Finance publishes the “brand value” of nations. Its website
informs us that it uses a Brand Strength Index (BSI), based on three
broad factors, with each given equal weight. They are infrastructure
and efficiency, brand equity and economic performance. Each of these
is itself a composite of other factors, like quality of workforce and
ability to attract foreign talent. It appears that the growth of the
economy plays a major role. Further, these indices are based on
perceptions and Government data and this is where the problems arise.

In India, the GDP growth data has been challenged since the new series
was released last January. It showed a jump in growth rate in the
preceding two years. This led to an improvement in the country's image
and to an improved “brand value”. India's story is important given
that the other big economies are sputtering or slowing — Eurozone,
Britain, USA and the BRICS (minus India). This is the source of the
positive sentiment about India. However, what if the GDP growth story
is incorrect?

Industry has hardly grown in the last three years. The unorganised and
small-scale sectors are complaining. While e-commerce has done well,
it is at the expense of the brick-and-mortar traders. Agriculture is
facing its second drought in a row. Exports have been declining for
the last one year. Consumer demand has been sluggish and the
investment rate in the economy is down to about 28-30 per cent in the
last two years from its peak of 38 per cent in 2008. Both public and
private sector investments have stagnated due to cuts in plan
expenditures and spare capacity, respectively.

The Indian investment story stalled during the UPA II rule due to
policy paralysis on the back of corruption charges and the policy
makers playing safe. Matters have hardly improved due to
over-centralisation of power in the PMO under the NDA rule and files
getting stuck there. Further, while policies are being announced, the
roadmap is often not clear. As journalist Arun Shourie has said,
businesspersons are privately complaining, while in public they dare
not speak.

Growing social strife on the back of the communal agenda being pushed
is adding to the disenchantment of businesses. Fringe elements making
rabid statements when their mentors were not in power was one thing
but now this cannot be ignored when ministers and senior party people
back them. All this negatively impacts investment sentiment as well as
India's “brand value”. The GDP data is vitiated by the growing black
economy, which while raising the rate of growth of the economy
simultaneously results in poor governance and policy failures.

It lowers the “brand value” and adversely impacts “ease of doing
business” by bringing about non-transparency.

This factor is not taken into account in calculating India's “brand
value”. For instance, if roads are considered it is not just the
quantum that matters but also the quality. Indian roads are largely in
poor shape so that vehicles gets damaged. The quality of education and
health is poor even though its reach has increased. Thus, with poor
skill levels, there is unemployability and doing business becomes
difficult. Just as the Chinese economy has slowed down given the
international economic situation, so could the Indian economy. The
Indian economy, at about $2.2 trillion, is about 3.5 per cent of the
world GDP and, therefore, cannot be the engine of growth for the
world.

***In the coming year, India would have to depend on the internal
market for its growth just as China has realised this fact. For that,
the Government would have to help reduce the rapidly growing inequity
to boost demand. But such steps could be mistaken for being
anti-business. The Government would have to also increase expenditures
on education and health but the last Central budget has moved in the
opposite direction.*** [Emphasis added.]

Internal investments have to be increased because foreign investment
is about 10 per cent of the total and any rise there cannot compensate
for the 10 per cent decline in total investments since 2008. The
private sector would not invest more as long as spare capacity
persists and the social climate remains adverse. Investments depend on
expectations and the social factors affect it. Investment in the
infrastructure sector poses problems because private players who
invested in this sector have borrowed heavily and are saddled with
loans they are unable to repay, leading to NPAs for the banks. These
difficulties need to be resolved if investments are to rise. Brand
valuation” etc., will not matter unless there is a basic rethink of
current policies. If not, even the bit of good news for the government
could turn negative. It needs to realise that what it thought was the
solution is really the problem.

The writer is a former Professor of Economics, JNU & author of
“Indian Economy since Independence: Persisting Colonial Disruption”.
-- 
Peace Is Doable

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