The government is working towards the digitalisation of media and entertainment 
industry and digital transmission is most likely to start in July, Information 
and Broadcasting Secretary Uday K. Varma said. "Beginning with the four metros, 
we can switch over to digital transmission as early as July this year. The 
whole country will go digital by December 31, 2014. This will address a 
plethora of issues faced by the television industry," he said at the inaugural 
event of FICCI-FRAMES 2012.

The 13th edition of the three-day global convention FICCI-FRAMES kicked off 
here on Wednesday as top names from the media and entertainment including 
filmmaker Karan Johar, actress Sonam Kapoor, Maharashtra Chief Minister 
Prithviraj Chavan, CEO of Star India Uday Shankar and Chairman of Motion 
Pictures Association of America ( MPAA) Senator Chris Dodd lit the inaugural 
lamp.

Speaking further on the future of digital media, Varma said that the 
digitalisation challenge is unique. "It is mammoth in scale. Within less than 
three years, this (digitalisation process) will make cable a largest provider 
of content backed by a law passed in the parliament," he said. Varma said that 
the ministry firmly believes in the enormous role that the radio and the 
television are playing in helping transform the democratic society.

"In order to provide deeper, broader penetration and reach, we are working 
towards enabling an unprecedented expansion of the community radio stations in 
the country. We intend to set up 1,000 community radio stations in next five 
years," he said. He also announced that the Union Cabinet has approved the 
proposal to allow 839 new FM radio stations in over 250 towns of the 
country. [The Economic Times 15/03]
(Jaisakthivel, ADXC, Tirunelveli, India, www.dxersguide.blogspot.com)
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