Evaluate & Improve Your
Website in 10 Steps<http://www.alastore.ala.org/detail.aspx?ID=3627>
<http://www.alastore.ala.org/detail.aspx?ID=4175>Facilitated by Aaron Schmidt 
and Amanda Etches


Link: http://www.alastore.ala.org/detail.aspx?ID=3627

Cost: $50 (and less with group rate)

3-part workshop
Wednesdays March 20, 27 and April 3
2:30 Eastern|1:30 Central
12:30 Mountain|11:30am Pacific

A clean, well-designed website will mean the difference between an informed 
library user and a confused one. With a focus on the needs and wants of the 
library user, Etches and Schmidt offer 10 steps to help you develop the skills 
to make your library website easier to use and more interesting. These steps 
will help you

  *   Determine the purpose of your website
  *   Identify your users' critical tasks
  *   Wrangle content and write for the web
  *   Understand how and when to conduct usability tests

Aaron Schmidt helps libraries connect to communities using new media technology 
and social software. As Digital Initiatives Librarian for the District of 
Columbia Public Library, he assisted with website visioning, conducted 
usability testing, and formed DC Library Labs, a digital research and 
development project. He also created user interfaces for home-brewed self check 
machines and iPad-based neighborhood library dashboards. A frequent speaker and 
Library Journal columnist, Schmidt blogs about library design.

Amanda Etches heads Discovery & Access at the University of Guelph Library, 
where she guides teams and projects focused on improving the overall library 
user experience. As adjunct at the Faculty of Information & Media Studies at 
The University of Western Ontario, Etches-Johnson teaches grad students about 
social media literacy and other topics. She frequently writes and presents 
about web design and usability, user experience practices and trends, emerging 
technology, and social media.


Stephanie (Sara Leah) Gross
MSLIS, MATESOL

Chair, AJL Mentoring
Member,  AJL Librarianship and Education Committee
Pollack Library
Yeshiva University
500 West 185th Street
New York NY 10033-3229
212.960.5442
Skype: Stephanie.l.gross
http://www.linkedin.com/in/stephanielgross
http://yeshiva.academia.edu/StephanieGross

"As we look ahead to the next century, leaders will be those who empower 
others." - Bill Gates.


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