Using Twitter for Marketing and Outreach <http://ala-publishing.informz.net/z/cjUucD9taT00NzMyNzA1JnA9MSZ1PTEwMzEzNTcyOTEmbGk9Mjg3MDE1NjM/index.html>90-minute workshop with Andy Burkhardt Item Number: 1541-8972
Publisher: ALA TechSource Price: $55.00 (Discounts available for ALA members and groups) Thursday, June 4, 2015 2:30 PM Eastern | 1:30 PM Central 12:30 PM Mountain | 11:30 AM Pacific This workshop will empower participants to build a consistent, effective Twitter presence that creates value for library users and promotes the library, its resources, and its services. You will discover what types of content make for good tweets and how to measure their success. After the workshop participants will be able to: * Create a Twitter dashboard in order to build awareness and follow conversations * Schedule tweets in order to save time and maintain fresh content * Craft tweets that both market the library and create value for your audience ***Use Twitter metric tools to measure and improve effectiveness*** SLG: Again, as Hasafran is a Hebraica/Judaica listserv, allow me to pose these two questions: Who amongst you have found social media optimization to be a game-changer or even life-saver in your situations? What have been some of the problems (or motivations) to adopt social media in your institutions? Kol tuv, Stephanie (Sara Leah) Gross MSLIS, MATESOL Past Chair, AJL Mentoring Pollack Library Yeshiva University 500 West 185th Street New York NY 10033-3229 646.592.4044 Skype: Stephanie.l.gross http://www.linkedin.com/in/stephanielgross http://yeshiva.academia.edu/StephanieGross "As we look ahead to the next century, leaders will be those who empower others." - Bill Gates.
__ Messages and opinions expressed on Hasafran are those of the individual author and are not necessarily endorsed by the Association of Jewish Libraries (AJL) ================================== Submissions for Ha-Safran, send to: [email protected] To join Ha-Safran, update or change your subscription, etc. - click here: https://lists.service.ohio-state.edu/mailman/listinfo/hasafran Questions, problems, complaints, compliments send to: [email protected] Ha-Safran Archives: Current: http://www.mail-archive.com/hasafran%40lists.service.ohio-state.edu/maillist.html Earlier Listserver: http://www.mail-archive.com/hasafran%40lists.acs.ohio-state.edu/maillist.html AJL HomePage http://www.JewishLibraries.org -- Hasafran mailing list [email protected] https://lists.osu.edu/mailman/listinfo/hasafran

