* Peter da Silva <pe...@taronga.com> [2007-10-16 06:40]:
> The blog was all about how a badly designed chart was a
> great insight into Steve's, because Steve couldn't possibly
> have been careless.
>
> Steve's all ABOUT impulsive behavior, and off-the-cuff
> thinking, and making snap decisions seem like they're a
> master plan.

There’s a difference between making mistaken gut-feel tech
bets and being careless in putting on a keynote show. Those
keynotes are prepared and rehearsed as well as any Broadway
show is.

> He makes decisions, he's got people to take care of the
> details. And it works, because he's competing against companies
> where they don't do that.

That's rather too simplistic. I think the reason Apple works is
because they're the Disneyland of computing. Just listen to the
clips of Steve Jobs in Macworld's stickergate summary:
http://www.macworld.com/weblogs/macword/2007/08/stickergate/
(There are two MP3s linked directly from the post.)

Apple, starting with Jobs, see their business as entertaining
their customers. They care about putting on a great show. Most
computer companies see their business as utility making, and
corporation-oriented utility making to boot.

People respond to that.

Hell, I do too. I certainly like Apple better than the rest of
the pack, for caring more than the rest about things I personally
also care about. I just know better than to think this means they
care about me, or you, or any of their individual users, any more
than cares any other big technology company.

Regards,
-- 
Aristotle Pagaltzis // <http://plasmasturm.org/>

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