The AIDA formula provides an accurate indication of how effective each keyword is, since it's almost directly proportional to the conversion rate. AIDA stats are based in the amount of time your visitors are engaged with your sales copy, as the more time they put their attention in your sales copy and the more likely it's that they'll buy. Anyway, why is this information useful? Because you can almost immediately find out the interest level with only few visitors. To accurately determine the conversion rate, one has to take at least 10 to 100 actions (be it sales, opt-ins, etc), which means you need thousands of visitors, which equal advertising costs and a considerable amount of time. But as you can see above, for keywords with low clicks, you can already see and predict how well each keyword is going to perform just by looking at "interest level" column. So instead of 100 actions (or 10,000 visitors for 1% conversion rate) you only need 100 visitors to start making money! http://affiprophet.blogspot.com/# --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "HOME WORK POINT" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/homeworkpoint?hl=en -~----------~----~----~----~------~----~------~--~---
