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Article Title: The Top Five Mistakes Leaders Make In These Troubled Times
Author: Wes Hamilton
Category: Entrepreneurship, Management, Strategic Planning
Word Count: 748
Keywords: advertising,business,small business,entrepreneurship,pay per click, 
PPC
Author's Email Address: [email protected]
Article Source: http://www.articlemarketer.com
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Even Joe the Pipefitter must look askance at some of the moves made in 
corporate America when faced with a string of bad news. (Sorry... I just can't 
use "Joe the Plumber", a guy who didn't pay his taxes, isn't certified as a 
plumber, and has tried to cash in on his 15 seconds of fame which - amazingly 
publishers have turned this into a book while making great authors wait for a 
contract.)

Mistake #1: Become reactive and reactionary.
There is truth in the old saying "Respond in haste. Regret in sorrow." This is 
also known as the "ready, fire, aim" approach of leadership. When leaders fail 
to gather the information and critically assess the long-term impact of 
decisions, severe errors are made. Consider the Big Three auto executives who 
knee-jerked their way on private planes to ask for a handout without ever 
having a plan. Now that's a bonehead mistake.

First, stop any action and breathe. Think long-term strategy. Be cautious. Be 
proactive. Test out the decisions by saying, "If this... then this..." so you 
can try it on for size.

Mistake #2: Huddle with only the corporate folks.
First, answers are often found at the floor level, not at the ceiling. Involve 
everyone in the search for efficiencies and innovations. Engage everyone in a 
common vision and mission. Besides, if managers tell employees what to do, 
you've taken away all sense of responsibility and ownership. How refreshing to 
have the Obama team now posting discussions on the internet and seeking input 
from a variety of people with differing viewpoints. Building transparency goes 
a long way for building trust and making us all feel we are part of the 
solution.

Mistake #3: Cut. Cut. Cut.
No one EVER downsized their way to greatness. Wholesale
termination of employees without thinking about the cost of underserved 
customers and too much work done by too few people or canceling the meeting 
without realizing that this is the time TO GATHER and candidly talk are just 
two examples of cuts that could have been done with a scalpel instead of a 
hacksaw. Substitute Jello for Jamoca Fudge and Two Buck Chuck for Dom Perignon 
but bring people together.

As for layoffs, if your organization or department can handle this-bring 
everyone together and spread out the facts. One very smart leader found that 
employees were willing to reduce work schedules, work half-time, and job share 
rather than have members of their team terminated. For more ideas, read 
Responsible Restructuring: Creative and Profitable Alternatives
to Layoffs by Wayne Cascio, professor of management at the University of 
Colorado-Denver Business School.

Mistake #4: Go after new clients and customers.
Unless your current customers have vanished because of poor quality or service, 
these can be your best source of new revenue. Ask how you can turn them into 
champions of what you provide. Make them feel special and valuable. I've 
noticed that my bank is now making every effort to thank me for my business, to 
call me by name, to answer any request with a "no problem" attitude. Sure, they 
should have been doing that all along but-better late than never. Besides, 
they've already got all my money in the safe. I think they'd like to keep it.

Mistake #5: Do more with less.
We've been hearing this for years. In my consulting practice, I have often 
found that much of the "more" is work that provides no value at the end of the 
day. Scrutinize every process; get rid of the sacred cows and the egos. 
Translate every action into a dollar value. In one organization, we found that 
senior executives were tripping over each other to put their two cents into 
every PowerPoint presentation that was made. It was a waste of executive 
talent, made each project longer than necessary, disempowered the employee 
creating the presentation, and actually used up some $15,000 worth of senior 
management time!

BONUS Mistake: Buy into pessimism.
It's a huge mistake we ALL make when we let the news of the day finds us hiding 
under the covers, chopping up the furniture for kindling and searching for 
recipes made with bread and water. What we have here is an opportunity to 
really consider what is most important, to spend time at work that is 
meaningful, and to nurture relationships that matter. We have an opportunity to 
reclaim our reputation, our integrity, and our future. Not to do this would be 
our biggest mistake.

To condense the wisdom of a Hopi Elder, "This is the Eleventh Hour...and we are 
the ones we've been waiting for."

Wes Hamilton is the owner of PLUMB PRO, INC a full service plumbing company in 
Alabama.  Visit our website for more Free Information and PICTURES.  Visit 
http://www.plumbpro.net/ and http://www.plumbproinc.com/
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