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Article Title: Internet Marketing Advice: Building an Online Presence
Author: Cat Williams
Category: Article Marketing, Search Engine Optimization
Word Count: 482
Keywords: internet marketing advice, article marketing, SEO, social sites, 
online presense
Author's Email Address: [email protected]
Article Source: http://www.articlemarketer.com
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If you want to succeed with your website or online business, the most important 
piece of Internet marketing advice that you can receive is to build your online 
presence. Building an online presence takes a lot of work, and there are many 
different ways of going about it. The best strategy is to incorporate several 
different approaches to ensure that your presence grows as large and as quickly 
as possible.

One of the most essential ways of increasing your online presence is through 
search engine optimization (SEO). Your presence in the search engines is the 
key to the amount of traffic that your site receives and  is extremely 
important to your success. To build your presence with SEO you have to spend 
time doing keyword research and link building, choosing a good domain name and 
implementing other fundamental strategies that can aid in your success.

Internet gurus who give expert Internet marketing advice say that many people 
fail in internet marketing because they spend some time on basic SEO, but they 
don't spend time on other strategies to increase their online presence. If you 
truly want to grow your business, you have to do much more than just basic SEO.

One of the other tactics that you can use is to participate in social 
networking. Social networking involves all of the different web 2.0 communities 
that are available today. These include the major sites such as Facebook, 
MySpace and Twitter, to link sharing sites like Digg and media sites such as 
YouTube. 

If you spend time joining some of these different networks and participating 
with their communities and members, you will help your business gain a foothold 
in your market, finding new prospects along the way. All of the major social 
networking sites are different, and they all won't work for everyone. The 
challenge lies in learning which ones are appropriate for your company and 
figuring out how you can exploit the sites for your advantage.

Another potential way to help build your online presence is through article 
marketing. Article marketing entails writing and distributing articles to 
various online magazines and directories. You can add a resource box with your 
article that includes a blurb about yourself and your company, and links back 
to your website. And linkbacks are very powerful in getting your site noticed 
by the search engines and Google.

By providing interesting and informational articles you can increase your 
site's reputation and establish yourself as a knowledgeable member of the 
community. People will begin to seek you out as a trusted source of 
information, and you'll see more traffic to your site. To top it all off, the 
incoming links will also boost your SEO as well.

These are just a few of the ways that your site can see an improved online 
presence. The best path to success is one that involves many different 
techniques that work together to produce the greatest results.

Cat Williams, an internet marketer and freelance writer, provides more valuable 
internet marketing advice at: http://www.internetmarketingfornewbiesreview.com/.
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