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Article Title: Does Do It Yourself Investing Really Make Sense
Author: Jay Peroni
Category: Financial Planning, Investing, Personal Finance
Word Count: 846
Keywords: financial planning, certified financial planner, faith-based values, 
investments, financial investme
Author's Email Address: [email protected]
Article Source: http://www.articlemarketer.com
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Many investors choose to handle their own finances. Typical reasons why people 
choose to invest on their own include, but are not limited to:

* Lack of trust in financial professionals.
* Cost issues-don't want or cannot afford to pay for  advice.
* Expertise in the area of finance.
* They enjoy and have time to do the proper research.

Money can be a form of power, but the ultimate financial power is education. 
With the proper knowledge of how money works, you will enable yourself to make 
wiser financial decisions that foster a greater financial well-being. Commit to 
learning more about stocks, bonds, investing, and other financial topics. You 
can either continue working for money or find a way to make it work for you.

One of the most important things to learn is not how to make money, but rather 
what to do after you make it. Always evaluate your decisions by asking, "Does 
what I'm doing make financial sense?" Keeping up with the Joneses and following 
the crowd is like a sheep being led to the slaughter. Dare to be different. 
Learn what it really takes to build wealth. Money may come and go, but if you 
have an education in how money works, you gain power over money and can 
continue building or rebuilding wealth if necessary.

It is wise to use your gifts to the best of your ability. It also makes sense 
to seek help when your abilities are limited. Take me, for example. I have 
discovered what I am good at and what requires professional assistance. 
Household improvements and repairs are not my strong suit. I learned very early 
on that this is an area that requires help immediately. After several 
"experiences" of making bigger problems out of small routine repairs, it has 
become quite obvious this is an area where I lack gifts. I can make a mountain 
out of a molehill! Simple tasks for most people turn into a big mess for me. 
Believe me, it is not fun paying someone to fix not only the original problem, 
but also the new problems I have created. 

Sometimes, even when you have the expertise, knowledge, or skills, it is still 
important to have a sounding board to bounce ideas off of and receive wise 
counsel from. A prospective client, Bill, was a middle-aged CFO with more than 
twenty-five years of financial experience, an MBA from a good school, and 
decades of investment experience. The thorn in his side was his investment 
portfolio! Despite the schooling and book knowledge, Bill's portfolio was a 
mess and nearly impossible to keep track of. Like the weeds that took over the 
garden, Bill left his portfolio untamed. Bill had "over-diversified" his 
holdings. He owned hundreds of stocks, mutual funds, and bonds. Tracking, 
analyzing, and monitoring all of his positions would make a full-time job. Bill 
thought he knew what he was doing, but his results confirmed otherwise. Bill 
should have sought wise counsel.

Most investors who manage their own portfolios fail to keep up with the stock 
market averages. For example, in 2007, DALBAR, Inc. found the average equity 
investor underperformed the S&P 500 index by 7.5 percent per year for the 
twenty-year period from 1987 to 2006. Remarkably, this was not the first time 
investors have failed miserably in their quest for stock market wealth. DALBAR 
had found similarly poor performance in each of its previous fourteen annual 
Qualitative Analysis of Investor Behavior (QAIB) reports. They concluded the 
problem is behavioral. Investors make poor choices, and their improper 
investment behaviors are corrosive to their success.

Will Rogers once said, "Don't gamble; take all your savings and buy some good 
stock and hold it till it goes up, and then sell it. If it don't go up, don't 
buy it." Ironically, good investment choices are the goal of every rational 
investor. No one seeks failure, yet failure persists.  Decades of data dispute 
the fact that most investors fail to recognize they have a problem, let alone 
pursue strategies that solve their shortcomings.

Good choices and sound investing are illusive. If taming bad behavior was easy 
then everyone would make the appropriate course corrections as soon as they 
stubbed their investing toes enough to learn they were traveling on the wrong 
road. What should an investor do to fix his or her poor behavior patterns?

DALBAR suggests professional help is critical to bridging the gap between 
purpose and  performance. QAIB 2007 states, "The most important role of the 
financial advisor is to protect clients from the behaviors that erode their 
investments and savings." 

I will leave you with some common goals to help improve upon what you're 
already doing or motivate you to find professional assistance:
The five common goals of every faith-based investor should be to:

1. Know yourself and not let emotions make your investment decisions
2. Listen and follow the Word of God as it relates to your investment portfolio.
3. Buy low and sell high.
4. Avoid unnecessary costs, fees, expenses, and taxes.
5. Sometimes paying for advice will cost you less than the mistakes you may 
make if you go it alone.

Jay Peroni, CFP, and author of The Faith-Based Millionaire and The Faith-Based 
Investor.  Jay is also the founder of http://www.FaithBasedInvestor.com, a 
faith-based investing newsletter and the founder of 
http://www.ValuesFirstAdvisors.com a firm dedicated to faith-based financial 
planning.
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