Carmen Brandt Wolf offers the following royalty-free article for you to publish online or in print. Feel free to use this article in your newsletter, website, ezine, blog, or forum. ----------- PUBLICATION GUIDELINES - You have permission to publish this article for free providing the "About the Author" box is included in its entirety. - Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity. - Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only. - If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links. - Please send a copy of the publication, or an email indicating the URL to [email protected] - Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article. ----------- Article Title: Network Marketing - what Is It? Author: Carmen Brandt Wolf Category: Network Marketing, Network Marketing, Small Business Word Count: 499 Keywords: network marketing,mlm,make money,start a business,making money online Author's Email Address: [email protected] Article Source: http://www.articlemarketer.com ------------------ ARTICLE START ------------------
Multi-level or network marketing is nothing more than a distribution process where a company chooses to distribute and sell its product through independent sales representatives (distributors) instead of spending mega dollars on mainstream advertising, marketing and distribution costs. The independent distributors are the advertising, marketing and distribution departments, and they benefit by being paid the money that would have gone to traditional advertising, marketing and distribution. This method is much more effective in getting a product into the mainstream in a timely manner because it works at the grassroots level. People are much more likely to make purchases when the products are introduced and recommended by someone they know or have a relationship with. These companies do not allow their products to be sold "over the counter" in retail stores. Of course they don't - they would be sabotaging their sales force (distributors)/advertising department. And, it takes much longer to get a product on the market, recognized by shoppers and marketed in retail stores (many years) than to print promotional material and build a marketing team. Not only that, the products would be competing on the retail shelf with other products, with no one to explain the special benefits as a distributor would, and the perceived value of the product would be lost. With some companies, health and beauty aid products can be sold in medical offices or beauty salons as long as it is done on an appointment basis and the professional is a distributor of the company. So there are many advantages for a company to choose this model over the wholesale distribution method. In fact, the wholesale distribution step is virtually eliminated because the product goes directly from the manufacturer to the purchaser via an independent distributor. Is it a good thing? It can be very good if the company is legitimate and stable and the product actually does what the company says it does. If all the right "ingredients" are in place, it can be a godsend for people who have lost their jobs because of economic conditions or because of changes in the viability of the industry they are in. Mothers who want to stay home with their children instead of paying for daycare find multi-level marketing a good solution. In a lot of cases, after paying for good daycare for their children, what's left in their paycheck is pretty small. Then there are people who are unhappy with their jobs and would love to do something else. Network marketing fits in well in such a situation because traditional career change usually involves additional training of one sort or another and could be very costly. Finally, there are people who just want MORE MONEY! This can be a great vehicle to supplement your income, but you must be able to commit the time and energy needed. Anyone thinking about creating an additional income stream through network marketing or multi-level marketing needs to do the necessary homework before becoming involved with any company. Ensure your success by doing your homework! Do you want business success tips, tools, and info sent to your inbox? Subscribe to the Powerimage.com Business Success e-zine and receive lots of free tools, tricks and resources to help you achieve your goals and become the person you were meant to be. Sign up at http://www.powerimage.com. ------------------ ARTICLE END ------------------ [Non-text portions of this message have been removed]
