Peri Witny offers the following royalty-free article for you to publish online or in print. Feel free to use this article in your newsletter, website, ezine, blog, or forum. ----------- PUBLICATION GUIDELINES - You have permission to publish this article for free providing the "About the Author" box is included in its entirety. - Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity. - Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only. - If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links. - Please send a copy of the publication, or an email indicating the URL to [email protected] - Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article. ----------- Article Title: Search Engine Optimization What Is It? Do You Need It? Author: Peri Witny Category: Search Engine Marketing Word Count: 403 Keywords: search engine marketing, seo, seo ireland, search engine optimistion, search engine marketing irelan Author's Email Address: [email protected] Article Source: http://www.articlemarketer.com ------------------ ARTICLE START ------------------
You may have heard the term Search Engine Optimization (SEO) and wondered if this was anything you needed to pay attention to. If you have a business website, the answer is yes, absolutely. SEO will bring more attention to your site, place you higher in the search rankings and increase traffic to your homepage. There are literally millions of web pages out there and it would be impossible for all of them to show on the first page of search results. But you can be pretty much assured that all the businesses that have invested in SEO show in the top search rankings. Simply put, search engine optimization is the process of aligning your site with the algorithms that are used by all the major search engines to rank search results. Relevancy, keyword density and cross links all contribute to your search ranking. If you are focussed on your business, however, finding the time to culture cross links and rewrite webpage text to ensure relevancy and keyword density can be impossible. There are also 'tricks of the trade' that would take time to learn and master. It is better by far to hire a professional web marketing company who can quickly and easily bring your site up in the search rankings by applying a few simple principles. Web marketing companies can focus on the search engines evolving search standards and ensure that your webpage is in step with the times. Sometimes end users forget that search engines are powered by software and that software is constantly being improved and updated by an army of engineers. If your website does not meet the current search criteria it will be left out of the highest search rankings. This is where search engine optimization comes in. Performing SEO on your site should instantly increase your search ranking and yield higher traffic - browsers that you can turn into customers with a well presented site. These days it does not make sense to have a business website without search engine optimization. Like any marketing tool, the purpose of SEO is to strengthen public awareness of your company and the services and products it offers. To be competitive in today's market place you need every advantage you can get. SEO means and increase in web traffic, and an increase in traffic will translate into more customers. To learn more about what SEO can do for you, contact the web experts. Visit http://www.seomarketingireland.eu/ for more information on how to market your business on the internet. ------------------ ARTICLE END ------------------ [Non-text portions of this message have been removed]
