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Article Title: How To Write A Product Review
Author: Bob Withers
Category: Home Business, Article Writing
Word Count: 557
Keywords: Home Business, Article, Product Reviews, How to Write Product Reviews
Author's Email Address: [email protected]
Article Source: http://www.distributeyourarticles.com
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According to Webopedia: "In electronic commerce, product reviews are used on 
shopping sites to give customers an opportunity to rate and comment on products 
they have purchased, right on the product page. Other consumers can read these 
when making a purchase decision. Often, the company will include a URL on 
printed literature or e-mail marketing to invite customers to review their 
service after a transaction has been completed."

A well written product review can help drive traffic to your home business 
website. People are always looking for experienced, impartial opinions on a 
product or service they may be considering purchasing. The first step to 
writing a good review is to choose a product you have considerable experience 
using and you are able to offer an objective, unbiased view of its performance. 
Your review isn't a sales pitch and it shouldn't come across as such or your 
opinion will offer very little in the way of value to your readers.

Once you have settled on a product to review and before you place fingers to 
keyboard you must continually remind yourself that you are writing for the 
reader. Someone is going to make a buying decision based on your advice and 
your experiences and they are depending on your unbiased and independent 
analysis in order to do so. So you should always tailor your review with this 
in mind. 

Next you have to consider the product itself? What does it do, and what does it 
claim to do? How well does it meet or exceed these claims. What are the 
expectations of the reader as far as the product is concerned? Does the product 
meet the reader's needs? Is the product a good value for the cost? To answer 
these questions properly when using the merchandise you need to pay attention 
not only to what it does but also pay attention to what it doesn't do.

Once you've made these determinations it's now time to document your results. 
There are typically two types of reviews. There's a comparative review where 
you compare your product to several others in the market place making the same 
claims and decide which one best solves the problem. The other type is a stand 
alone analysis in which you determine whether or not this product does what it 
claims to do and whether or not it's a good value.

You begin your article with your introductory paragraph which of course is 
intended to grab your reader's attention and gives them an idea of what's going 
to follow. The following paragraphs will then go into detail about what the 
product does and doesn't do and how well it keeps its promises. You can then 
detail what you like about the item and what you don't like.

You're then ready for your conclusion. State in no uncertain terms whether or 
not the product is a good value and whether or not it will meet the reader's 
expectations and solve their problem. If you like it tell them why and if you 
don't like it tell them why not.

Armed with this information you should be able to produce an impartial and 
analytical critique of any product or service you've experienced or would like 
to experience. These reviews can also drive targeted traffic to your home 
business website and help you get viewed as an expert in your particular field 
of choice.

Bob Withers is a professional sales and marketing person with over twenty years 
in the field. He has now set his sights on affiliate marketing and creating 
successful home based businesses online to apply his trade. To get in touch 
with Bob please visit: http://homebusinessmoneymakers.com

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