5 cents is what I think I remember was the going price for an apple at an apple 
cart on the street during the Great Depression era in the USA. 

However, I think cigars were 5 cents then, too.  So maybe one really good apple 
should sell for $8 US. 

Bill Fairchild 

----- Original Message -----

From: "Ed Gould" <[email protected]> 
To: [email protected] 
Sent: Wednesday, July 16, 2014 4:56:37 PM 
Subject: Re: IBM to sell Apples 

On Jul 16, 2014, at 12:14 PM, DASDBILL2 wrote: 

> Been reading Cringley's book lately on the Rise and Fall of IBM. 
> 
> When I saw the subject line before opening this post, my first   
> mental image was that of all of IBM's top executives selling edible   
> apples on the sidewalk to passersby for 5 cents apiece. 
> 
> Bill Fairchild 

5 Cents???? 

Try a dollar (for a low ball start) 

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