Setelah Korea Selatan, lalu Indonesia?

SEOUL—Motorola<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=MOT>Inc.
said it plans to launch a smart phone in South Korea using
Google 
<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=GOOG>Inc.'s
Android operating platform, a move aimed at taking on
Apple <http://online.wsj.com/public/quotes/main.html?type=djn&symbol=AAPL>Inc.
and market incumbents Samsung Electronics Co. and LG Electronics Inc.
in the fast-growing market.

The launch of a new smartphone in South Korea's competitive market comes as
Motorola has been trying to break itself into two or three pieces to help
combat a companywide sales slump. For almost two years it has tried to spin
off its high-profile handset business, which has been without a hit device
since the blockbuster Razr phone. The move also comes after Apple said late
last year it will make its popular smart phone, the iPhone, available in the
South Korean market through an agreement with
KT<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=KT>Corp.,
the country's biggest fixed-line operator by revenue.

Motorola on Monday unveiled MOTOROI, Korea's first phone powered by Android
through a deal with SK
Telecom<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=SKM>Co.,
the country's biggest wireless operator by revenue.

The phone features a touchscreen with a 3.7-inch display, helping users
easily access Web sites, videos, games and photos, it said.

Motorola's Korea representative, Rick Wolochatiuk, said at a press briefing
the device would sell for around 900,000 won (US$800). The iPhone retails
for around 900,000 won in South Korea market, while Samsung and LG phones
are being sold for around 600,000-900,000 won and 700,000 won, respectively.


Mr. Wolochatiuk said the company is also open to adopting phones based on
Microsoft<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=MSFT>Corp.'s
Windows Mobile platform, but he didn't elaborate.

According to market research firm iSuppli, Motorola was the fifth-biggest
cellphone maker in the third quarter, down from fourth place in the second
quarter. As recently as the first quarter of 2007, the company was the
world's second-largest cellphone maker after
Nokia<http://online.wsj.com/public/quotes/main.html?type=djn&symbol=NOK>Corp.

The executive didn't comment on its sales target in the Korean market for
this year but said Motorola isn't currently considering offering its
cellphones through other domestic telecommunications companies apart from SK
Telecom.

Meanwhile, rivals Samsung Electronics and LG, the world's second- and
third-largest handset maker by shipments respectively, are expected to
launch a series of smart phones running on the Android system early this
year.


http://online.wsj.com/article/SB10001424052748704541004575010574154444794.html?mod=googlenews_wsj

-- 
Salam,

Agus Hamonangan
[email protected]
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