Berarti yg terobsesi dgn spec itu either anak kipas (baca: fan boy) atau 
above-average user :D 


Sent from Samsung Mobile

-------- Original message --------
From: Agung Haryanto <[email protected]> 
Date: 06/07/2013  18:19  (GMT-08:00) 
To: [email protected] 
Subject: [id-android] WTI: The Nexus 4, Moto X and how Google is changing 
Android perception from "high spec" to "high experience" 
 
(Kalo saya sependapat dengan artikel ini, user experience adalah urusan nomer 
satu ketimbang spec dan "gimick" fitur yang gila-gilaan.)

As I've tried to remind our readership on numerous occasions in my time here at 
PhoneArena, we all live in a fishbowl. We all have more intimate knowledge of 
mobile technology than the average consumer, because we all share a passion for 
the subject and seek out more information. The trouble is that we are still 
human, and we don't reflect on our views often enough, and instead we use 
shortcuts to prove our opinions. So, when a company like Google/Motorola is 
actively trying to change the conversation around Android, it can take longer 
to land in our community than the average consumer, because we have so many 
preconceptions.

When the average consumer walks into a store to buy a device, it is extremely 
rare that they will care much about specs aside from general issues like 
battery life, storage capacity, and camera quality. Aside from those three 
issues, the average consumer goes on feel: how does the device feel, how does 
it look, how does the system feel in use - is it intuitive and familiar, or 
awkward? This alone is why Apple's iPhone is still such a popular device. The 
average consumer doesn't care about the internal specs, they only care about 
how the device feels in use. It's also why consumers keep going back to Samsung 
despite impressive offerings from other manufacturers: they know Samsung, and 
feel familiar with the device.

Unfortunately, in our community, where we are supposedly more knowledgeable on 
these topics, we still fall back on the same argument: specs are everything. 
The trouble with that view is that it is a holdover opinion from the days of 
desktop PCs, and a holdover from the days when Android wasn't as mature a 
system as it is now.

Specs vs experience

The closest analog to these kinds of arguments are the PC vs console wars. PC 
gamers are adamant that consoles are terrible, because after the initial 
release window at best, console specs can never match those of high-end gaming 
rigs. And, no matter how mature console platforms become, they simply can't 
offer the same level of functionality as a full PC. On the console side, the 
argument is all about the games and the ease of the console experience.

Not everyone wants to buy or build a gaming rig. Not everyone needs to have a 
singular device that combines computer functionality and gaming. Some people 
just want a box that hooks to their living room TV, that is easy to interact 
with, and offers the games they want to play. Sure, Far Cry 3 may look better 
on a high-end PC than on a console, and some prefer the option of keyboard 
input, but some have no interest in keyboard input, and don't care about the 
slight difference in visuals. Some just want to play a good game, because the 
game is the experience, and the visuals are secondary.

That had been the general argument between Android vs iPhone for a long time: 
specs and functionality vs experience. Really, that is still the argument that 
many fanboys keeps fighting on either side. But, arguing specs and 
functionality for Android is ignoring how mature and amazing the experience of 
the platform has become, and the argument doesn't even hold that well within 
the Android ecosystem itself. We've started to move away from the "higher 
megapixels FTW!" argument with camera quality to understanding the need for 
better sensors and lenses, but we still haven't gotten past the false idea that 
the CPU and RAM are all that matters with performance.

Even within the Android ecosystem, specs and benchmarks are an easy way to 
"prove" one device is better than another, but at the end of the day, it's the 
experience that matters. You can point to the specs of the Samsung Galaxy S4 
all day long, but I'm still going to use my Nexus 4 because I like the 
experience better, and the performance boost from the better processor just 
doesn't make enough of a real world difference to matter. TouchWiz, in my 
opinion, does nothing but add unnecessary features and bloat; and, the S4 
hardware just isn't as nice in the hand as my Nexus 4. You can talk specs all 
day, but it doesn't change the experience that I prefer, because when I use my 
device, I do a lot of things, but constantly running benchmarks isn't one.

Add in the cost differential, and the choice is far less about specs than some 
may want. I could get an S4 or HTC One Google Edition and get more of the 
experience I want with the slight performance boost of the newer specs, but is 
that boost really worth the extra $300 it would cost compared to a Nexus 4? Not 
in my book. Some may argue that better specs are all about future-proofing your 
device, but with 2-year mobile contracts, and if Nexus devices and Motorola can 
consistently hit that $300 off-contract price point, how much future-proofing 
do you really need?

Google's new aim is high experience

We don't know for sure, but we've heard repeated rumors that the Moto X will 
cost about $299 off-contract, and Motorola CEO Dennis Woodside has said that 
the company's focus is on high-quality, low-cost devices. So, it sounds like 
Motorola is looking to continue the standard set by the Nexus line of devices. 
The Nexus 4, 7, and 10 have all offered more than consumers expected at a price 
point far lower than the competition, and there is a fair chance that Motorola 
will do the same with the Moto X.

The sneaky part of this argument is in the fact that the spec race is largely 
unnecessary since Android 4.1. Before Jelly Bean, Android detractors would 
constantly talk about how the system was laggy and buggy, and it certainly was. 
The counter to that old argument tended to be that you just needed better specs 
to make up for the lag issues, but that argument doesn't hold anymore. The 
bugginess was largely squashed with Android 4.0, and Project Butter came with 
Android 4.1 Jelly Bean to knock off any lingering lag issues. Now, arguing the 
spec difference between processors and even the difference between 720p and 
1080p displays on a 4.7" screen doesn't yield appreciable differences in the 
real world.

The real "high performance" metrics are in battery life, and the feel of the 
system. Many say they are disappointed in the idea that the Moto X will likely 
have a Snapdragon S4 Pro and a 720p display. But, most forget that the workload 
that a 720p display puts on a processor's GPU is much lower than that of a 
1080p display. Additionally, very few apps are optimized to really show the 
difference between HD displays, so you'll likely only notice the difference if 
you happen to be comparing two devices side by side. Otherwise, humans adapt to 
what they have and use consistently.

The Android system updates have been all about performance recently, and the 
rumor has it that the focus of the Android 4.3 Jelly Bean update will be on 
tweaking battery performance. Motorola has said that the Moto X has specific 
power saving options built-in to the device that it has added, along with a 
number of contextually aware options to have the phone give you what you need 
when you need it. We don't know the specifics, but it sounds like we might 
expect something that power-users have asked for with Android for a while with 
custom contextual homescreen layouts: different apps that are displayed based 
on being at home, at work, traveling, or being out to dinner or a movie.

Conclusion

The more a mobile device can offer you what you want, when you want it, specs 
fall into the background. Specs become the sole arguing point of fanboys and 
trolls, because the belief is that specs remove the need for subjective 
opinion, which couldn't be farther from the truth. There is nothing more 
important in the relationship between a user and their device than the 
subjective opinion of how that device feels to that specific user. Specs can 
play a part in explaining why you prefer one device to another, but they can't 
prove that one device is objectively better than another.

This is the power of Android. With the iPhone, Apple tries to generalize the 
subjective opinion of the masses and create one device that pleases as many 
people as it can. Android creates many different devices, and puts the onus on 
the user to find the device that fits them best. But, the average user doesn't 
like to search too much, so the majority of the focus lands on flagship 
devices. Samsung offers a huge range of device options, but the main choices 
are the Galaxy S and Galaxy Note. HTC has the One. Google has the Nexus. And, 
as far as cross-carrier devices, Motorola is going with the Moto X, since it 
seems the RAZR Ultras will be Verizon only.

Samsung offers the "offer every feature anyone could conceivably want" approach 
to software design. HTC has gone with the social/news gathering Blinkfeed as 
its focus. Google, unsurprisingly, offers the Google experience with pure 
Android. From what we've heard, Motorola is aiming to give users whatever 
experience they want, by offering design and customization options up front. 
The unifying thread on all of these approaches is that specs don't come into 
the question. The focus is always on the experience provided to the user, and 
the specs of each device are in the background to simply show that this is a 
new device (because with some, like the Galaxy S III/S4 you might not notice 
otherwise). Maybe we should all keep that in mind.

Sumber: 
http://www.phonearena.com/news/The-Nexus-4-Moto-X-and-how-Google-is-changing-Android-perception-from-high-spec-to-high-experience_id44961

-- 
==========
 
INDOSAT SUPER 3G plus
http://www.indosat.com/Personal/Internet/INDOSAT_SUPER_3G_plus
---------------------
ID-Android on YouTube
https://www.youtube.com/watch?v=0u81L8Qpy5A 
--------------------
Web Hosting, Zimbra Mail Server, VPS gratis Raspberry Pi : 
http://www.hostune.com
--------------------
Aturan Umum ID-Android: http://goo.gl/MpVq8
Join Forum ID-ANDROID: http://forum.android.or.id
==========
--- 
Anda menerima pesan ini karena Anda berlangganan grup "[id-android] Indonesian 
Android Community " dari Grup Google.
Untuk berhenti berlangganan dan berhenti menerima email dari grup ini, kirim 
email ke id-android+berhenti [email protected] .
 
 

-- 
==========

INDOSAT SUPER 3G plus
http://www.indosat.com/Personal/Internet/INDOSAT_SUPER_3G_plus
---------------------
ID-Android on YouTube
https://www.youtube.com/watch?v=0u81L8Qpy5A 
--------------------
Web Hosting, Zimbra Mail Server, VPS gratis Raspberry Pi : 
http://www.hostune.com
--------------------
Aturan Umum  ID-Android: http://goo.gl/MpVq8
Join Forum  ID-ANDROID: http://forum.android.or.id
==========
--- 
Anda menerima pesan ini karena Anda berlangganan grup "[id-android] Indonesian 
Android Community " dari Grup Google.
Untuk berhenti berlangganan dan berhenti menerima email dari grup ini, kirim 
email ke id-android+berhenti [email protected] .


Kirim email ke