Effective Writing Skills for Public Relations (Paperback)
by John Foster
* Paperback: 160 pages
* Publisher: Kogan Page; 2nd edition (September 1, 2001)
* Language: English
* ISBN-10: 0749436328
Book Description
Effective Writing Skills for Public Relations is a hands on, practical guide to
writing style for students and others entering the PR industry. It offers
advice on the basic principles of grammar, guidance on developing and policing
a house style; handling headlines and captions; the basics of a press release;
speech writing, ensuring readability and public speaking.
>From the Publisher
John Foster is a specialist freelance journalist writing on management and
technical issues in the printing industry. He has held public relations
positions with Pira International and is an honorary member of the IPR.
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