Request for opinions on whether to creating a working group or publish the following 
idea as an internet draft?

Spam is big problem that is getting worse.  BrightMail.com (which claims to process 
10% of world's email) claims that the percentage of spam out of all email has grown 
from 16% in Jan. 2002 to 50% in Aug. 2003.

A fundamental unsolved problem of doing any thing about spam, is there is currently no 
unambiguous definition of spam as an enforceable internet standard.  This has been 
architectually impossible to define because the receiver is the subjective determinant 
of which bulk email is solicited and which is spam (UBE).

ISPs, Hosts, legislators, judiciaries, and even anti-spam software, have a fundamental 
problem in that definition of spam as UBE is currently architectually unenforceble due 
the fact that subjective determination of "unsolicited" current happens after the 
email has been delivered to the receiver.

My idea is to create an internet draft, RFC, and hopefully internet standard, that 
would define a simple architectual paradigm for legitimate bulk email that 
unambiguously separates it from spam (UBE).

Simply define that legitimate bulk distribution of email should be done by mechanism 
of each bulk distributor providing a public POP3 (and IMAP) account or server, rather 
than sending the email directly.

In the case of a public distribution (e.g. most direct email and mailing lists), a 
POP3 (and IMAP) account of user "anonymous" with password "none" would suffice.  In 
the case of private dissemination (private mailing lists), a POP3 (and IMAP) server 
with individual accounts could be provided.

The elegance of this paradigm is that users then control the opt-in/opt-out database, 
by configuring their email client to POP email from only the bulk POP accounts they 
wish to subscribe to.

The effort to support this paradigm is minimal because it uses existing email 
paradigm.  Legitimate bulk senders have to change from a broadcast ("push") metaphor 
(e.g. Majordomo) to a "pull" metaphor simply by depositing their outgoing email in the 
public POP account they create.  Receivers simply follow instructions to POP bulk 
email they want, instead of the equally complex task of subscribing to bulk email.

This accomplishes several goals:

1. Any bulk email is then spam (receiver has not opted in) and can be dealt with by 
ISPs, Hosts, legislators, judiciaries, and anti-spam software.
2. Receivers now have uniform control over opt-in/opt-out policy without a global 
authority
3. Legitimate bulk senders can be insured that they or their email won't be 
misclassified as spam
4. Those who send UBE can no longer claim they are legitimate or that receiver has 
opted-in (ambiguity removed) and can be dealt with by ISPs, Hosts, legislators, 
judiciaries, and anti-spam software.
5. With a "pull" paradigm, the load (resource usage) on the public internet, sender, 
and receiver is reduced, because I venture that a majority of bulk email sent would 
not be pulled.

I think this paradigm would empower Hosts, ISPs, legislatures, and judiciaries to do 
more about spam (incoming) and spammers (outgoing), because their hands would not 
longer be bound by ambiquity.  I realize that some vested interests, such as direct 
emailers or those invested in push based mailing lists, might resist.  However, I 
think the benefits outweigh the limited costs to migrate.  Some direct emailers might 
resist because some may prefer being able to cloak spam under the guise of 
"solicited".  Legitimate bulk emailers stand to gain a lot by separating themselves 
from the noise of UBE.

Shelby Moore
http://AntiViotic.com


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